Karat

Senior Marketplace Analytics Manager

Mexico City, Mexico City, Mexico

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Staffing & Recruiting, Human Resources, BiotechnologyIndustries

Requirements

Candidates should possess 8+ years of experience in analytics or strategy roles, including experience in marketplaces, platforms, or complex service businesses. Proven success leading data-driven strategy at scale is required, with deep expertise in SQL and large-scale data analysis. Fluency in data visualization and business intelligence tools such as Power BI, along with exceptional written and verbal communication skills in English, are also necessary.

Responsibilities

As a Senior Marketplace Analytics Manager, you will own end-to-end marketplace analytics, driving strategy around supply-demand dynamics, cost efficiency, and operational performance. You will define and operationalize KPIs and dashboards, partner cross-functionally with various teams, lead advanced analyses using SQL, BI tools, and forecasting models, present insights to leadership, and advocate for data literacy across teams.

Skills

SQL
BI tools
Forecasting models
Data analysis
KPI development
Dashboard creation
Operational analytics
Cross-functional collaboration

Karat

Financial services for social media influencers

About Karat

Karat provides financial services specifically designed for social media influencers and content creators. The company offers customized credit cards that take into account the unique financial situations of influencers, who often have significant income from sponsorships and brand partnerships but may not have traditional credit histories. By using social media metrics like follower count and engagement rates to evaluate creditworthiness, Karat enables influencers to access credit products that meet their needs. Unlike traditional banks, which may overlook this niche market, Karat focuses on providing tailored financial solutions that offer liquidity and flexibility. The goal of Karat is to empower influencers to manage their finances effectively and support their business growth.

Key Metrics

San Francisco, CaliforniaHeadquarters
2014Year Founded
$54.2MTotal Funding
DEBTCompany Stage
Fintech, Financial ServicesIndustries
11-50Employees

Benefits

Generous time off
Drive impact
401k matching
Health + wellness
Flexible work environment

Risks

Increased competition from fintech startups could erode Karat's market share.
Regulatory scrutiny on non-traditional credit assessments may impact Karat's operations.
Volatility in social media algorithms can affect influencers' income stability and creditworthiness.

Differentiation

Karat offers credit solutions based on social media metrics, not traditional credit scores.
The company provides tailored financial services for influencers, a niche yet growing market.
Karat's co-founders have experience from Instagram and Goldman Sachs, enhancing industry insights.

Upsides

Karat raised $70M in 2023, indicating strong investor confidence and growth potential.
Partnerships with Visa enhance Karat's credibility and expand its financial product offerings.
The rise of micro-influencers expands Karat's potential customer base significantly.

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