Senior Marketing Analytics Manager

About EarnIn

As one of the first pioneers of earned wage access, our passion at EarnIn is building products that deliver real-time financial flexibility for those with the unique needs of living paycheck to paycheck. Our community members access their earnings as they earn them, with options to spend, save, and grow their money without mandatory fees, interest rates, or credit checks. We’re fortunate to have an incredibly experienced leadership team, combined with world-class funding partners like A16Z, Matrix Partners, DST, Ribbit Capital, and a very healthy core business with a tremendous runway. We’re growing fast and are excited to continue bringing world-class talent onboard to help shape the next chapter of our growth journey.

Position Summary

Join us in a high-impact role to drive growth at EarnIn. This function plays a critical role in how we use analytics to inform our business & marketing priorities, drive data-backed experiments, deliver value across the consumer lifecycle and measure performance for future optimizations. You will work closely with our marketing, product, and engineering teams to establish end-to-end measurement & reporting, implement rigorous testing methodologies, and drive strategic analyses.

What You’ll Do

• Drive strategic analyses that identify key growth opportunities for EarnIn across Product and Marketing
• Partner with the Product and Marketing teams to design and run experiments
• Upgrade EarnIn’s experimentation stack by implementing tools such as Sequential Testing, Bayesian testing, and CUPED
• Partner with the Machine Learning Engineering team to design and build models that can customize our LCM experience
• Monitor & proactively surface/troubleshoot any problems across the key business metrics & drive resolution of these issues

What We’re Looking For

• 5+ years experience in marketing analytics/data science in a B2C role
• Strong understanding of various digital marketing channels (Meta, Google, email, push notification, SMS)
• Experience designing, running, and interpreting experiments.
• Expert skillset in SQL and experience with Python or R
• Practical knowledge of state-of-the-art experimentation tools such as Sequential Testing, Champion/Challenger, CUPED, etc.
• Practical knowledge of machine learning techniques
• Ability to extract insights from large data sets & seamlessly translate into actionable recommendations across the consumer journey
• Ability to establish and maintain excellent processes while allowing for creative thinking and flexibility in ambiguous situations
• Curiosity and passion for deeply understanding analytical problems and translating this to stakeholders
• Experience in Fintech is a bonus

Diversity & Inclusion

At EarnIn, we believe that the best way to build a financial system that works for everyday people is by hiring a team that represents our diverse community. Our team is diverse not only in background and experience but also in perspective. We celebrate our diversity and strive to create a culture of belonging. EarnIn does not unlawfully discriminate based on race, color, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity, gender expression, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, family care status, military or veteran status, marital status, registered domestic partner status, sexual orientation, genetic information, or any other basis protected by local, state, or federal laws. EarnIn is an E-Verify participant.

Recruiting Policy

EarnIn does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or HR team.

Location

#Remote, #LinkedinMexico