Senior Manager, Strategic Analytics & Insights at Nielsen

Pasig, Metro Manila, Philippines

Nielsen Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
FMCG, Technology, Durable Goods, Automotive, FinanceIndustries

Requirements

  • 5+ years of experience in market research agency. Relevant experience in Tech & Durable / Auto / Finance industry
  • Bachelor's Degree
  • Good knowledge of NIQ products, services and data preferred
  • Digital knowledge, Salesforce
  • Excellent business English (+ local language), both verbal and written
  • Proven sales acumen
  • Excellent problem solving skills, solution oriented and good analytical skill
  • Very good client-facing and communication/presentation skills
  • Financial understanding (eg. P&L, EBITDA) and how this relates to business success
  • Strong Collaboration and Networking skills
  • Strong sales leadership including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers
  • Ability to build enduring relationships with C-level executives – truly passionate relationship developer
  • Strong affiliation to Sales Personas & develops sales strategies to suit
  • Good knowledge on market research
  • Excellent at consultative selling
  • Ability to speak at external forums

Responsibilities

  • Build and maintain strong networking and C-suite engagement with key players & Sales personas across broad base of client targets
  • Demonstrate confidence & credibility to talk to a wide range of decision influencers
  • Demonstrate the highest commitment to sales force penetration and retention
  • Develop case studies & client testimonials. Present at client/Retailer events, external industry events
  • Full understanding of NIQ portfolio and interconnectedness of different solutions
  • Deep understanding of customer business and reframe and challenge the way customers view their businesses
  • Deep understanding in market research and how NIQ solutions support clients’ business growth
  • Available during final presentation of results to ensure client satisfaction, actionable recommendations and additional opportunity detection
  • Own the business plan: financial target/proposal submission/revenue on hand/pipeline for its group of clients/solutions
  • Take overall accountability for business planning and implementation. Track the financial performance of clients
  • Sound understanding of profitability and EBITDA and how this relates to all proposals and sales. Know how NIQ and competitor offer
  • Comfortable negotiating with senior clients and knows what levers to use. Clearly link the value of NIQ products and solutions with the price to overcome objections. Pre-empt stakeholder objections and push the client to a favorable outcome
  • Relentless curiosity to learn from & share with peers from APAC markets and beyond
  • Work continuously with CBPs, Commercial Leaders, PL, Delivery COE team & other APAC leaders to ensure that leads and opportunities are picked up, pertinent information about clients is shared and the relevant people are consulted and/or informed of key activity on an account
  • Demonstrable knowledge of the T&D industry, understanding how business needs are changing and how NIQ solutions can help solve client business issues

Skills

Sales Leadership
Prospecting
Pipeline Management
C-level Engagement
Consultative Selling
Market Research
Analytical Skills
Presentation Skills
Financial Analysis
P&L
EBITDA
Networking
Relationship Building
Problem Solving
Client Trust

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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