Senior Manager, Global Product Marketing, Chemistry & Immunoassay Solutions - USA, REMOTE at Danaher Corporation

Chaska, Minnesota, United States

Danaher Corporation Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Life Sciences, Diagnostics, Biotechnology, HealthcareIndustries

Requirements

  • Bachelor's Degree in field with 14+ years or Master's degree with 12+ years or Doctoral degree with 9+ years
  • In-depth understanding of the Hospital Lab environment and hospital lab stakeholders
  • Strong knowledge and experience in the IVD industry, encompassing marketing, product launch and commercial practices
  • Demonstrates adeptness in communication and influencing across all organizational levels
  • 25-35% required travel to support business activities, ability to travel internationally

Responsibilities

  • Develop global marketing strategy and build compelling value propositions for Beckman Coulter's clinical chemistry and immunoassay solutions (CC/IA) with the end goal of upholding positioning, driving product adoption and attachment rates, and growing product revenue
  • Lead campaign development and strategic initiatives as part of the Global Product Marketing Plan through collaboration across cross-functional teams, including Product Management and Regional Marketing, to generate product claims matrix, forecasts, evidence plans, thought leadership initiatives, global campaigns, sales training, tools, and collateral
  • Cultivate partnerships with key experts to support the elevation of product/solution/disease state thought leadership
  • Use customer, market and business insights to find opportunities for campaign optimizations that allow us to differentiate our products in the marketplace, grow product revenue, and move healthcare forward
  • Develop expertise on customer buying criteria, market segmentation and the competition to build strategies that win in the market and best position the business

Skills

Product Marketing
Global Marketing Strategy
Value Propositions
Product Commercialization
Campaign Development
Chemistry Solutions
Immunoassay Solutions
Clinical Diagnostics
Market Analysis
Cross-functional Collaboration

Danaher Corporation

Water quality, diagnostics, and identification solutions

About Danaher Corporation

Danaher Corporation operates in key markets such as water quality, product identification, and diagnostics. The company provides precision instruments and advanced purification technologies for analyzing and managing water, ensuring its safety in various environments. In product identification, Danaher specializes in laser marking, coding, and packaging solutions that help maintain product freshness and accurate labeling throughout the supply chain. In the diagnostics sector, Danaher offers tools and software that enhance diagnostic confidence, enabling healthcare providers to deliver effective care. What sets Danaher apart from competitors is its unique Danaher Business System, which focuses on continuous improvement and empowers employees to drive change. The company's goal is to consistently deliver high-performance products and solutions while maintaining leadership in its markets.

Washington, District of ColumbiaHeadquarters
1969Year Founded
IPOCompany Stage
Industrial & Manufacturing, Healthcare, Consumer GoodsIndustries
10,001+Employees

Risks

Increased competition from Roche and Abbott in AI-driven diagnostics.
Potential regulatory challenges in the EU for water quality sector.
Supply chain vulnerabilities affecting precision instruments sourcing.

Differentiation

Danaher's Danaher Business System drives continuous improvement and superior financial performance.
The acquisition of Cytiva enhances Danaher's capabilities in the biopharmaceutical sector.
Danaher's advanced purification technologies meet increasing demands for sustainable water management.

Upsides

Danaher's investment in AI-driven healthcare solutions boosts its diagnostics capabilities.
Cytiva acquisition expands Danaher's market share in the biopharmaceutical sector.
Point-of-care testing demand drives growth for Danaher's diagnostic tools and software.

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