Senior Growth Product Manager at Plusgrade

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Travel, Airlines, Hospitality, Loyalty ProgramsIndustries

Requirements

4+ years of experience in product management, with a focus on growth, experimentation, or optimization for mature products or digital experiences
Proven track record of using A/B testing, funnel analysis, and user insights to drive measurable improvements in key metrics (conversion, engagement, retention)
Strong analytical and quantitative skills; ability to translate data into insights, narratives, and product decisions
Ability to think strategically about product vision, market opportunities, and competitive landscapes
Hands-on experience with experimentation

Responsibilities

Own the product roadmap for mature products, driving measurable improvements in conversion, engagement, and retention
Identify and prioritize optimization opportunities across the funnel using data-driven insights and user behavior analysis
Lead and execute A/B and multivariate experiments to test hypotheses, validate ideas, and inform product and marketing decisions
Partner with performance marketing and lifecycle teams to align product experiments with channel acquisition and re-engagement strategies
Collaborate cross-functionally with data, design, engineering, and marketing to deliver high-impact experiments and feature iterations
Work closely with the Analytics & Insights team to define success metrics, set up tracking, and ensure robust measurement frameworks for experiment outcomes
Oversee tagging, event tracking, and analytics implementation to ensure accurate data collection across web and app experiences
Translate insights from experimentation, channel performance, and user feedback into actionable product improvements
Monitor and report on key growth metrics, providing clear narratives and recommendations to stakeholders
Explore and test new growth levers and channel opportunities to expand acquisition and engagement efficiently
Champion a culture of experimentation and continuous learning within the product and marketing organization
Recommend and evaluate tools required for experimentation, analytics, UX measurement, and A/B testing in addition to the existing stack

Skills

Product Management

Growth Strategy

A/B Testing

Experimentation

Data Analysis

User Behavior Analysis

Product Roadmap

Conversion Optimization

Engagement

Retention

Analytics

Plusgrade

Provides upgrade solutions for travel companies

About Plusgrade

Plusgrade specializes in providing upgrade solutions for the travel industry, focusing on helping airlines, cruise lines, and other travel service providers increase their revenue through ancillary services. Their platform allows these companies to offer customers the option to upgrade their seats or cabins for an additional fee, either through bidding or fixed pricing. Plusgrade stands out from competitors by integrating seamlessly with existing systems of travel companies, making it easier for them to implement these upgrade options. The company's goal is to enhance customer satisfaction while generating high-margin revenue for their partners, and they have been recognized as a market leader in this space, receiving awards such as the Deloitte Technology Leadership award.

New York City, New YorkHeadquarters

2009Year Founded

$151.5MTotal Funding

GRANTCompany Stage

Enterprise Software, Consumer GoodsIndustries

501-1,000Employees

Benefits

401(k) Company Match

Health Insurance

Unlimited Paid Time Off

Home Office Stipend

Remote Work Options

Parental Leave

Wellness Program

Risks

Emerging tech companies could erode Plusgrade's market share.

Airlines developing in-house solutions may reduce demand for Plusgrade.

Economic downturns can significantly impact Plusgrade's revenue streams.

Differentiation

Plusgrade offers a proprietary SaaS platform for travel upgrade solutions.

The company partners with major airlines like airBaltic and Garuda Indonesia.

Plusgrade's 'Subscribe to Miles' service innovates loyalty programs in the travel industry.

Upsides

Partnerships with airlines enhance customer experience and boost revenue.

Subscription-based loyalty programs are gaining traction in the travel industry.

Flexible bidding systems for upgrades offer passengers more control over travel.

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