Creative Director

Position Overview

• Location Type:
• Job Type: Creative Director
• Salary:

Alma is on a mission to simplify access to high-quality, affordable mental health care. We do this by making it easy and financially rewarding for therapists to accept insurance and offer in-network care. When a provider joins Alma, they gain access to a suite of tools that not only help them better run their business, but also grow it sustainably and develop as a provider. Alma is available in all 50 states, with over 20,000 therapists in our growing network. Anyone looking for a therapist can browse Alma’s free directory. Alma has raised $220.5M in funding from Insight Partners, Optum Ventures, Tusk Venture Partners, Primary Venture Partners, First Round Capital, Sound Ventures, BoxGroup, Cigna Ventures, and Rainfall Ventures. Alma was also named one of Inc’s Best Workplaces in 2022 and 2023.

Alma is seeking a Creative Director to elevate and champion the role of creative within the Alma brand. Reporting into the SVP of Brand & Marketing, this role will partner closely with the Director of Brand to shape the creative expression of Alma’s brand strategy and be responsible for leading and growing a Creative team to deliver high-quality, compelling creative that moves the brand and business forward. The ideal candidate is a visual innovator and compelling storyteller, equally comfortable concepting and executing, with demonstrated experience leading small but mighty teams that deliver creative excellence.

Responsibilities

• Guide the creative vision and strategy, partnering closely with the Director of Brand and Content to continually evolve look and feel and shaping our voice across channels, ensuring brand consistency and resonance across owned and paid channels, as well as integrated brand campaigns
• Champion bold ideas and creative approaches to expressing the Alma story and more deeply connecting with our different audiences (therapists, clients, payers and employers)
• Provide strategic direction and leadership to a team of designers, copywriters, and creative project managers, fostering an environment of creativity, innovation, and collaboration
• Partner with Creative Project Managers to oversee the end-to-end creative process, ensuring alignment with the brand vision and a team that works smarter not harder
• Partner with Creative Project Managers to oversee relationships with external agencies, freelancers, and other external vendors to ensure high-quality, on-brand execution of creative
• Partner with Product Design to maintain brand cohesion across Marketing and Product surfaces
• Maintain a strong understanding of our audiences, market trends, and competitor landscape as well as the Alma product and customer experiences to inform creative work

Requirements

• 6+ years in a creative leadership role, ideally in brand design in a startup environment, with a portfolio of needle-moving, boundary-pushing creative work
• Ability to translate business objectives and brand strategy into creative vision and concepts that resonate deeply with multiple audiences
• Ability to prioritize and work well under pressure while maintaining speed and high attention to detail given shifting timelines, updates, and last-minute changes
• Ability to craft an elegant, efficient operational vision for the team, and deep understanding of trends and tools (including AI) that augment creative teams and process
• Strong, empathy-led leadership and people management skills with a track record of inspiring and developing creative talent across design, copy, and creative producers and project managers
• Skilled at leading multidisciplinary teams across levels; providing mentorship to junior designers, strategic guidance to mid and senior creatives, and effectively managing relationships with freelancers and external agencies
• Willingness to “do the work” and get hands-on with the design—creating

Company Information

• Website: [Link to Website]
• Job Board: [Link to Job Board]
• Values: [Link to Values]
• Candidate Interview Guide: [Link to Guide]
• Awards: Named one of Inc’s Best Workplaces in 2022 and 2023.
• Funding: Raised $220.5M from Insight Partners, Optum Ventures, Tusk Venture Partners, Primary Venture Partners, First Round Capital, Sound Ventures, BoxGroup, Cigna Ventures, and Rainfall Ventures.
• Network: Over 20,000 therapists in all 50 states.