Senior Director, Marketing at Pryon

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

AI, Technology, Knowledge ManagementIndustries

Requirements

Experienced marketing leader with a successful track record owning, performing, and driving direct marketing campaigns and strategies resulting in positive metrics for demand generation, leads, and opportunities for sales
Strong track record of collaborating with sales and cross-functional teams to develop, execute, and measure strategic, integrated programs that result in a qualified pipeline for revenue growth
Experience developing compelling product positioning, messaging programs, go-to-market strategy and execution, corporate and field marketing, industry thought leadership, and awareness among target customers, partners, analysts, and press audiences
Prior experience building, scaling, and mentoring an end-to-end Marketing team across content, demand gen, product marketing, and PR/communications/analyst briefings
Ability to recognize, research, and pursue new markets, verticals, and use cases to generate demand in untapped areas
Strong technical knowledge and engineering experience of knowledge or document management markets along with AI and ML principles and practices
Proven abilities to work jointly with AI engineers, data scientists, and development teams to build AI-first knowledge management systems, document processing workflows, and question/answer chatbot applications
"Roll-up-your-sleeves” mindset with a strong work ethic, agility, and ability to work under pressure

Responsibilities

Lead all aspects of the company’s marketing initiatives, including brand strategy and positioning, B2B marketing, and digital strategy; operate as a senior leader as well as an individual contributor
Develop and implement a cohesive marketing plan to increase brand awareness
Manage MQL end-to-end analytics and attribution for all lead generation while executing key KPIs for net new and expansion revenue
Own and deliver the top-of-the-funnel demand generation for all sales channels and efforts
Collaborate with Solutions Engineering, Product, and Sales teams to understand existing and potential customers’ needs and deliver marketing collateral that resonates with different market segments and buyer personas
Develop the strategic vision for Pryon’s brand and ensure flawless execution of the mission
Evaluate the overall marketing function and design a scalable organization structure to keep pace with expected growth; grow and manage a Marketing team that executes strategies supporting company revenue goals
Build relationships with media and stakeholders through creative PR strategies
Provide direction and set standards for creation of tactical content to support strategic objectives
Generate internal enthusiasm and training to enable the field team to take messaging to the market
Monitor all marketing campaigns and improve them when necessary
Create metrics to demonstrate value of marketing efforts and provide a blueprint for course correction

Skills

Key technologies and capabilities for this role

Demand GenerationProduct MarketingGo-to-Market StrategyMarketing CampaignsContent MarketingPRCommunicationsAnalyst RelationsTeam BuildingTeam MentoringMarket Research

Questions & Answers

Common questions about this position

What is the employment type for this Senior Director, Marketing role?

This is a full-time position.

What salary or compensation is offered for this position?

This information is not specified in the job description.

What key skills and experience are required for this marketing leadership role?

Candidates need a successful track record in direct marketing campaigns for demand generation, strong collaboration with sales and cross-functional teams, experience building and mentoring marketing teams, and technical knowledge of AI, ML, knowledge management, plus engineering experience.

What is the company culture like at Pryon?

Pryon has a team of AI, technology, and language experts with a 'roll-up-your-sleeves' mindset, emphasizing strong work ethic, agility, and the ability to work under pressure.

What makes a strong candidate for this Senior Director role?

A strong candidate has proven success in driving demand generation and revenue growth through marketing strategies, experience scaling marketing teams, technical expertise in AI/ML and knowledge management, and the ability to collaborate with engineering and sales teams.

Pryon

AI platform for enhancing information access

About Pryon

Pryon provides an AI-powered platform that helps organizations reduce "knowledge friction," which is the time employees waste searching for information across various formats and locations. The platform uses technologies like Computer Vision, Optical Character Recognition, and Large Language Models to read and understand content, creating a "Knowledge Fabric" that serves as a reliable source of information. This allows employees to quickly access the data they need, improving productivity and operational efficiency. Pryon operates on a subscription-based model, charging clients based on the number of users and data processed, which ensures a steady revenue stream. The goal of Pryon is to streamline information access within organizations, enabling employees to focus on problem-solving rather than searching for information.

Raleigh, North CarolinaHeadquarters

2017Year Founded

$132.8MTotal Funding

SERIES_BCompany Stage

Enterprise Software, AI & Machine LearningIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Rapid AI advancements could render Pryon's technology outdated without continuous innovation.

Reliance on Oracle Cloud Infrastructure poses risks if service agreements change.

Complex enterprise content challenges the accuracy of Pryon's Retrieval-Augmented Generation solutions.

Differentiation

Pryon transforms unstructured data into machine-readable formats with its Ingestion Engine.

The company offers a no-code AI platform, minimizing operational disruptions for clients.

Pryon's Retrieval Engine provides secure, scalable RAG solutions for complex enterprise content.

Upsides

Pryon's partnership with Carahsoft opens new revenue streams in the public sector.

Inclusion in the 2024 CB Insights AI 100 list boosts Pryon's visibility and investor appeal.

Oracle Cloud Infrastructure selection is expected to double Pryon's AI research productivity.

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