[Remote] Senior Designer, Marketing Brand and Creative at Northbeam

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

5+ years of relevant experience in graphic design or a similar role within an in-house creative department or agency environment
Bachelor's degree in Graphic Design, Visual Arts, Communications Design, or a related field
Expertise in design software, particularly the Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma
Experience with motion graphics, animation tools (e.g., After Effects), or generative AI tools is a plus
A strong portfolio demonstrating creativity, attention to detail, and a diverse range of high-quality design work across different mediums

Responsibilities

Develop, maintain, and evolve brand identity guidelines, including logos, color palettes, typography, and overall visual systems
Design a wide range of marketing materials for both digital and print media, such as website graphics, social media assets, email templates, advertisements, brochures, presentations, and event collateral
Work closely with cross-functional teams to translate marketing strategies and business objectives into high-impact visual stories
Participate in creative brainstorms and develop original design concepts that resonate with the target audience and drive action
Manage multiple design projects simultaneously, ensuring all designs meet quality standards, brand guidelines, and project deadlines
Present and articulate creative ideas and design solutions to stakeholders, incorporating feedback and refining designs as needed
Stay updated on the latest design trends, tools, and best practices to ensure the brand's creative output remains fresh and innovative

Northbeam

Marketing intelligence platform for advertisers

About Northbeam

Northbeam is a marketing intelligence platform that helps businesses optimize their advertising budgets and improve performance, specifically targeting brands that spend over $250,000 monthly on ads. It combines Multi-Touch Attribution (MTA) to track customer interactions and Media Mix Modeling (MMM) to analyze the effectiveness of various marketing channels. Northbeam operates on a subscription-based model with custom pricing, offering personalized support to clients. The goal is to enable large-scale advertisers to make data-driven decisions and maximize the effectiveness of their marketing strategies.

San Francisco, CaliforniaHeadquarters

2019Year Founded

$14.6MTotal Funding

SERIES_ACompany Stage

Data & Analytics, Consulting, Consumer GoodsIndustries

51-200Employees

Benefits

Equity package

Generous base salary

Healthcare Benefits (medical, dental, vision)

Travel to meet with the team

Flexible Paid Time Off

Paid Holidays

Risks

Emerging competitors offer similar features at lower costs, threatening Northbeam's market share.

Privacy regulations like CCPA may increase Northbeam's operational costs.

Economic downturns could reduce advertising budgets, impacting Northbeam's revenue growth.

Differentiation

Northbeam integrates Multi-Touch Attribution and Media Mix Modeling in one platform.

The platform offers personalized support with a Customer Success Manager and Media Strategist.

Northbeam's machine learning models enhance data-driven marketing strategies without third-party cookies.

Upsides

Northbeam raised $19.6M to expand and accelerate product development in 2023.

The platform's AI-driven predictive analytics align with rising trends in marketing.

Growing ecommerce and DTC brands create opportunities for Northbeam's international expansion.

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