Event Marketing Lead

Employment Type: Full-Time Location Type: Remote

About Vori:

Vori is a modern retail technology company transforming how independent grocers run their business. Our all-in-one operating system powers everything from point of sale to digital ordering, payments, and AI-driven inventory. We are backed by top investors and are growing rapidly, building the future of retail infrastructure for the $1T grocery industry.

About the Role:

Vori is looking for an Event Marketing Lead to lead and scale our event strategy across national tradeshows, local market activations, and hosted events. The primary goal is to drive qualified demos and leads for our sales team by building a strong, memorable presence where our buyers already are.

This is a high-impact, cross-functional role for someone who can think strategically, execute scrappily, and loves building brand and pipeline through in-person experiences. You will be the first dedicated Events hire at Vori, with the opportunity to create and scale a program from the ground-up.

What You’ll Do:

• Own end-to-end event strategy and execution for both national and local events, including trade shows, industry conferences, and community events.
• Drive lead generation and sales pipeline by attracting qualified prospects and setting up the sales team for success with demos and post-event follow-up.
• Plan and eventually own hosted Vori events, such as lunch & learns and private dinners in key markets.
• Partner with sales, marketing, and design teams to develop pre-, during-, and post-event campaigns.
• Manage logistics, vendor relationships, budgets, and timelines for all events.
• Create processes for tracking event ROI and performance metrics (leads, demos booked, cost per lead, etc.).
• Stay on top of industry events, trends, and opportunities in the grocery/CPG space.
• Represent the brand and company culture with warmth, creativity, and precision.

Who You Are:

• Minimum 5+ years of experience in event marketing, field marketing, or demand generation, ideally in B2B SaaS or retail/grocery tech.
• Proven track record of generating high-quality leads through event strategy and execution.
• Strong organizational and project management skills – ability to juggle logistics and make events feel magical.
• Comfortable working cross-functionally and collaborating closely with sales, design, and leadership.
• Excellent communicator, both in-person and in writing.
• Willing to travel regularly to support national and local events.

Bonus:

• Experience marketing to independent retailers, CPGs, or within the grocery ecosystem.