Senior Customer Marketing Specialist

Position Overview

• Location Type: Remote
• Job Type: Full-Time
• Salary: $76K - $114K
• Location Preference: Central/East Time zones
• Travel: Up to 10–15% for company events, team offsites, or customer-facing activities

AuditBoard is seeking a dynamic customer marketer to lead and expand our customer reference program to support sales and marketing efforts. This role will engage directly with customers to capture their unique stories and nurture them into brand advocates, collaborating across Sales, Customer Success, and Marketing. The position offers the chance to shape how the company engages with and leverages customer advocates to drive business forward.

Requirements

• Dynamic customer marketer
• Experience leading and expanding customer reference programs
• Strong communication skills
• Understanding of customer advocacy and relationship management
• Strategic thinker

Responsibilities

• Oversee the day-to-day operations of the customer reference program, driving customer growth by identifying new advocates, ensuring a strong pool of referenceable customers, and expanding relationships.
• Lead the development and management of the reference video library and customer success stories, aligning them with GTM sales and marketing strategies.
• Manage customer nomination and reference request processes to maintain a steady pipeline of referenceable customers.
• Partner with Sales to manage publicity and media announcements for new customer wins.
• Support ABM initiatives by providing targeted customer stories, testimonials, and references.
• Drive third-party review generation efforts (G2, Gartner Peer Insights, etc.).
• Collaborate closely with internal stakeholders to ensure customer stories and assets empower the sales team and optimize customer growth, cross-sell, and retention efforts.
• Develop and track program success metrics, producing regular reports on the impact of reference activities, and continuously optimizing strategies.
• Serve as the primary point of contact for sales-related reference requests, providing training and guidance to the sales team on leveraging customer marketing content.

Company Information

Having surpassed $200M ARR and continuing to grow, AuditBoard is the leading audit, risk, ESG, and InfoSec platform on the market. More than 50% of the Fortune 500 leverage our award-winning technology. AuditBoard is top-rated on G2.com and Gartner Peer Insights. The company inspires innovation and is dedicated to helping customers and contributing to the greater good. AuditBoard has been ranked as one of the 500 fastest-growing tech companies in North America for the sixth year in a row by Deloitte.