Key technologies and capabilities for this role
Common questions about this position
Candidates need a Bachelor’s degree preferably in marketing, economics, statistics, or business administration, plus 4+ years in post-sales account management or client relationship support roles including C-level interactions.
Required skills include proficient understanding of linear and streaming TV landscape, highly organized and detail-oriented, ability to tell a story with data, clearly communicate technical terms, and great presentation and listening skills.
Yes, the role involves spending time with clients, up to 10% travel, and building relationships with C-level executives.
This information is not specified in the job description.
Strong candidates have 4+ years in client management with C-level experience, deep knowledge of TV advertising, excellent communication and data storytelling skills, and bonus points for digital marketing or programmatic experience.
Data-driven platform for TV advertising optimization
Tatari provides a platform that allows businesses to buy, measure, and optimize their TV advertising campaigns, making the process similar to digital advertising. The platform uses advanced analytics to deliver real-time data, helping clients make informed decisions about their advertising strategies. This enables them to identify the best networks and programs to reach their target audiences effectively. Unlike traditional TV advertising methods, Tatari's approach focuses on data-driven insights and performance measurement, allowing for flexible management of campaigns. The company's goal is to transform the TV advertising landscape by making it as measurable and manageable as digital ads, ultimately improving clients' advertising performance and return on investment.