Senior Channel Marketing Manager at Front

San Francisco, California, United States

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$156,200 – $184,800Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SaaS, Customer ServiceIndustries

Requirements

Experience in marketing strategy, partner enablement, and execution
Ability to collaborate cross-functionally with marketing, partnerships, and sales teams
Strategic marketer with a focus on building and driving measurable growth through partnerships
Understanding of Technology Services Distributors (TSD) channel

Responsibilities

Develop and execute joint go-to-market (GTM) programs with strategic partners
Build and execute an end-to-end channel marketing strategy for the TSD program
Develop and launch tailored marketing plans for each strategic TSD partner
Take ownership of key channel marketing programs with TSD partners, including events and sales incentives
Support partners at every stage of their journey with Front
Collaborate with TSD partners to design and execute strategic marketing plans
Manage campaigns across multiple marketing channels, including messaging, content creation, demand generation, and events
Support and activate high-visibility partner events
Develop partner-facing collateral, playbooks, and enablement resources
Work closely with the partner sales team to integrate marketing activities into account plans

Skills

Key technologies and capabilities for this role

Channel MarketingGo-to-MarketPartner MarketingCo-MarketingDemand GenerationPipeline GenerationGTM StrategyPartnershipsMarketing CampaignsTechnology Services Distributors

Questions & Answers

Common questions about this position

What is the salary range for the Senior Channel Marketing Manager position?

The salary range is $156.2K - $184.8K.

Is this a remote or on-site role?

This information is not specified in the job description.

What skills and experience are required for this role?

The role requires experience developing and executing joint go-to-market programs with strategic partners, particularly Technology Services Distributors (TSD), expertise in channel marketing strategies, and the ability to collaborate cross-functionally with partnerships, demand generation, and product marketing teams.

What is the company culture like at Front?

Front fosters a collaborative environment and has received numerous Great Place to Work accolades, including Built In's 100 Best Midsize Places to Work in SF 2025 and #4 on Fortune’s Best Workplaces in the Bay Area.

What makes a strong candidate for this Senior Channel Marketing Manager role?

A strong candidate is a strategic marketer who loves building partnerships, thrives in collaborative environments, and can turn partnerships into measurable growth, with the ability to become an expert in TSD partners and execute end-to-end channel marketing strategies.

Front

Communication hub for customer relationship management

About Front

Front is a communication hub that helps businesses improve their customer relationships by providing tools for quick and personal responses to inquiries. It organizes messages from various channels, enhances team collaboration, and improves response times, making it especially useful for industries like professional services and B2B technology. The company operates on a subscription-based model, allowing it to offer scalable solutions for both small and large businesses. Front's goal is to empower companies to enhance their customer interactions through efficient communication.

San Francisco, CaliforniaHeadquarters

2014Year Founded

$197.8MTotal Funding

SERIES_DCompany Stage

Consulting, Enterprise SoftwareIndustries

201-500Employees

Benefits

Competitive compensation - We offer compensation that matches the top talent we hire

Healthcare - We take care of your premiums for medical, dental, and vision

Flexible PTO - Take time to recharge so you can bring your best self to work

401(K) - Invest in your future by saving for retirement

Parental leave - Paid time off for birthing and non-birthing parents alike

Volunteer time off - Take time to give back to our communities

Commuter benefits - Flexible options to make getting to work a little easier

Wellness benefits - We help you prioritize your physical and mental wellness

Risks

Integration with Tai Software may face operational inefficiencies if not managed well.

Cultural clashes from Idiomatic acquisition could affect employee morale and productivity.

Public bug bounty program might expose vulnerabilities if not properly managed.

Differentiation

Front integrates AI to enhance customer insights and personalize communications.

The platform supports diverse industries, from financial services to travel.

Front's subscription model offers scalable solutions for businesses of all sizes.

Upsides

Acquisition of Idiomatic enhances AI capabilities for customer conversation insights.

Partnership with Tai Software boosts operations in the freight broker industry.

Series D funding at $1.7B valuation strengthens financial position and growth potential.

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