Senior Channel Marketing Manager at Front

San Francisco, California, United States

Front Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Experience in marketing strategy, partner enablement, and execution
  • Ability to collaborate cross-functionally with marketing, partnerships, and sales teams
  • Strategic marketer with a focus on building and driving measurable growth through partnerships
  • Understanding of Technology Services Distributors (TSD) channel

Responsibilities

  • Develop and execute joint go-to-market (GTM) programs with strategic partners
  • Build and execute an end-to-end channel marketing strategy for the TSD program
  • Develop and launch tailored marketing plans for each strategic TSD partner
  • Take ownership of key channel marketing programs with TSD partners, including events and sales incentives
  • Support partners at every stage of their journey with Front
  • Collaborate with TSD partners to design and execute strategic marketing plans
  • Manage campaigns across multiple marketing channels, including messaging, content creation, demand generation, and events
  • Support and activate high-visibility partner events
  • Develop partner-facing collateral, playbooks, and enablement resources
  • Work closely with the partner sales team to integrate marketing activities into account plans

Skills

Front

Communication hub for customer relationship management

About Front

Front is a communication hub that helps businesses improve their customer relationships by providing tools for quick and personal responses to inquiries. It organizes messages from various channels, enhances team collaboration, and improves response times, making it especially useful for industries like professional services and B2B technology. The company operates on a subscription-based model, allowing it to offer scalable solutions for both small and large businesses. Front's goal is to empower companies to enhance their customer interactions through efficient communication.

San Francisco, CaliforniaHeadquarters
2014Year Founded
$197.8MTotal Funding
SERIES_DCompany Stage
Consulting, Enterprise SoftwareIndustries
201-500Employees

Benefits

Competitive compensation - We offer compensation that matches the top talent we hire
Healthcare - We take care of your premiums for medical, dental, and vision
Flexible PTO - Take time to recharge so you can bring your best self to work
401(K) - Invest in your future by saving for retirement
Parental leave - Paid time off for birthing and non-birthing parents alike
Volunteer time off - Take time to give back to our communities
Commuter benefits - Flexible options to make getting to work a little easier
Wellness benefits - We help you prioritize your physical and mental wellness

Risks

Integration with Tai Software may face operational inefficiencies if not managed well.
Cultural clashes from Idiomatic acquisition could affect employee morale and productivity.
Public bug bounty program might expose vulnerabilities if not properly managed.

Differentiation

Front integrates AI to enhance customer insights and personalize communications.
The platform supports diverse industries, from financial services to travel.
Front's subscription model offers scalable solutions for businesses of all sizes.

Upsides

Acquisition of Idiomatic enhances AI capabilities for customer conversation insights.
Partnership with Tai Software boosts operations in the freight broker industry.
Series D funding at $1.7B valuation strengthens financial position and growth potential.

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