Senior Business Developer (Central Pennsylvania) at American Family Insurance Group

Pennsylvania, United States

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

InsuranceIndustries

Bachelor’s Degree in Business Administration, Marketing, or a related field
Minimum of 5 years of experience in strategic business development, marketing, or a related role
Preferred certifications: Associate in Underwriting (AU), Chartered Property Casualty Underwriter (CPCU), Certified Insurance Counselor (CIC), Program in General Insurance (INS), or Associate of Risk Management (ARM)
Strong understanding of agency dynamics, marketing, underwriting, and risk management
Excellent communication skills and ability to build relationships
Proficiency in interpreting competitive data and industry trends
Compliance with insurance laws and regulations
Strong analytical skills
Demonstrated decision-making ability and customer-centric mindset
Field location in Central Pennsylvania or Maryland
Frequent day and overnight travel (60% - 80% of time) to visit agents and brokers
Full-time employment

Develops strategic marketing plans, considering agency strengths, competitors, and market conditions
Identifies and secures profitable new business opportunities in target markets and develops and implements strategic plans, resulting in a specified increase in market share
Cultivates and maintains strong relationships with key agencies by providing tailored insurance solutions that meet their specific needs, leading to an increase in agency retention and satisfaction
Educates agencies on product features, market placement, and effective selling techniques
Drives revenue growth by achieving or exceeding sales targets
May develop and execute cross-selling and up-selling strategies
Conducts market research and competitive analysis to identify trends, opportunities, and threats, informing strategic decision-making
Performs other duties as assigned