(Senior) Brand Manager Neurology at Eli Lilly and Company

Utrecht, Utrecht, Netherlands

Eli Lilly and Company Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Pharmaceuticals, HealthcareIndustries

Requirements

  • Bachelor- and/or master's degree
  • Experience with and a network in neurology is a plus
  • Strong affinity with the therapeutic area of Alzheimer
  • Experience in a similar role in a pharmaceutical company is required

Responsibilities

  • Conducting market analyses and documenting market requirements for positioning Kisunla on the Dutch market
  • Anticipating trends in the healthcare environment and determining new directions if necessary
  • Integrating new channels into a holistic marketing mix
  • Maintaining an excellent external focus on customer groups (thought leaders), in this case neurologists and geriatricians, to understand customer needs and business opportunities
  • Being able to support an advanced key account management strategy
  • Setting priorities
  • Managing budget and supply chain
  • Collaborating closely with other Brand Managers within the organization to share marketing programs and solutions to problems
  • Keeping senior management and other key stakeholders informed about progress in realizing the product strategy
  • Ensuring compliance with new and existing programs
  • Being responsible for managing the customer dialogue process (Customer Dialogue Management - CDM)
  • Managing suppliers and agencies and utilizing procurement processes

Skills

Brand Management
Marketing Strategy
Pharmaceutical Marketing
Neurology
Alzheimer's Disease
Market Launch
Customer Plan Development
Strategic Planning
Stakeholder Engagement

Eli Lilly and Company

Develops and delivers prescription medicines globally

About Eli Lilly and Company

Eli Lilly and Company is a global pharmaceutical company that focuses on discovering, developing, and delivering medicines to improve health. The company has a long history of scientific achievements, including the creation of insulin, the first life-saving treatment for diabetes. Lilly's operations involve extensive research and development to create new medications and enhance existing ones, ensuring they are safe and effective. Their products are primarily prescription medicines sold to healthcare providers for various medical conditions, including diabetes, cancer, and pain management. What sets Lilly apart from its competitors is its strong commitment to ethical practices and the protection of its products from counterfeiting. The company's goal is to enhance lives through innovative medical solutions while maintaining high standards of quality and ethics.

Indianapolis, IndianaHeadquarters
1876Year Founded
$1,180.1MTotal Funding
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees

Risks

Competition from Novo Nordisk's Ozempic may impact tirzepatide's market share.
Potential construction delays in Indiana could affect GLP-1 drug production timelines.
Regulatory challenges may hinder Kisunla's expansion in new Alzheimer's markets.

Differentiation

Eli Lilly's rich history includes the first life-saving insulin treatment.
Lilly's strategic partnerships enhance its position in neurodegenerative disease treatments.
FDA approval of Zepbound opens new therapeutic markets for sleep disorder treatments.

Upsides

Lilly's $9 billion complex in Indiana boosts GLP-1 drug production capacity.
Kisunla's approval in China expands Lilly's Alzheimer's treatment market in Asia.
Collaboration with EVA Pharma enhances Lilly's reputation as socially responsible.

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