adMarketplace

Senior BI Analyst

New York, New York, United States

$110,000 – $130,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising & Marketing, Data & AnalyticsIndustries

Senior Business Intelligence Analyst

Position Overview

  • Location Type: Onsite
  • Job Type: Full-time
  • Salary: $110,000 - $130,000

As a Senior Business Intelligence Analyst at adMarketplace, you’ll play a pivotal role in shaping the way we use data to drive strategic decisions. You’ll collaborate cross-functionally with product, engineering, sales, and operations to deliver actionable insights and develop scalable data solutions. Your expertise will help uncover growth opportunities, improve product performance, and optimize advertiser and publisher experiences.

Who We Are

At adMarketplace, our mission is to deliver the most engaging consumer search experiences while empowering advertisers to measure media performance accurately. Today, millions of people worldwide engage with our exclusive, transparent media placements across the internet’s leading browsers, shopping apps, and review sites. Our award-winning culture is built around five core values (known as our 5C’s): Curiosity, Collaboration, Creative Conflict, Commitment, and Competitiveness. With these guiding values, adMarketplace seeks to empower our team to reach their full potential through continued learning, and the opportunity to do their best work.

What You’ll Do

  • Lead the design, development, and maintenance of BI dashboards and reports using tools like Tableau, Looker or Power BI.
  • Translate business questions into data-driven insights by querying large datasets (SQL) and performing deep-dive analysis.
  • Partner with stakeholders to define KPIs, monitor performance, and recommend actionable strategies.
  • Identify and investigate trends and anomalies in campaign performance, user engagement, and revenue metrics.
  • Collaborate with data engineers and product teams to improve data models and pipelines that support accurate and scalable reporting.
  • Drive A/B test analysis, experimental design, and post-campaign performance reviews to support product innovation and business growth.
  • Advocate for data literacy across the organization through storytelling, visualization, and education.

Qualifications

  • 3–5+ years of experience in Business Intelligence, Analytics, or Data Analysis
  • Strong experience collaborating with business stakeholders to drive insights
  • Expertise in Tableau: building dashboards, creating visualizations, and presenting insights
  • Strong SQL skills: querying large datasets from Databricks, writing and modifying SQL for reporting and ad-hoc analysis
  • Data analysis & storytelling: ability to interpret data and provide business recommendations
  • Experience working with Databricks or other cloud-based data warehouses
  • Experience working in ad-tech or e-commerce is a plus

Bonus

  • Familiarity with Python, ETL, or data engineering concepts

Compensation Range

  • $110,000 - $130,000

Additional Information

  • LI-Onsite

Join Us!

adMarketplace has been named as one of the best places to work in New York City by Built In and Crain’s - the latter of which have recognized us the past three years straight! AMP is currently experiencing triple digit growth, and it’s never been a better time to join our team.

Skills

Tableau
Looker
Power BI
SQL
Data Analysis
Data Modeling
Data Pipelines
A/B Testing
Experimental Design

adMarketplace

Optimizes search media for advertisers and publishers

About adMarketplace

adMarketplace specializes in search media solutions within the advertising technology sector. The company connects consumers directly with brands, bypassing traditional search engine results pages to create a more relevant search experience. It serves two main client types: advertisers, which include large brands and agencies seeking to maximize their media investments, and publishers, which are platforms that host advertisements. adMarketplace provides exclusive media placements that reach users at critical moments of intent, enhancing the effectiveness of advertising campaigns. The company operates on a performance-based model, earning revenue through cost-per-click (CPC) or cost-per-action (CPA) methods, where advertisers pay based on the effectiveness of their ads. The goal of adMarketplace is to optimize the consumer journey and improve the efficiency of advertising for both brands and publishers.

New York City, New YorkHeadquarters
2000Year Founded
LATE_VCCompany Stage
Data & Analytics, Consumer Goods, EntertainmentIndustries
51-200Employees

Benefits

Health Insurance
Wellness Program
Unlimited Paid Time Off
Paid Vacation
Commuter Benefits
401(k) Company Match
Professional Development Budget
Hybrid Work Options
Company Equity

Risks

Emerging adtech startups threaten adMarketplace's market share.
Privacy-focused search engines may reduce adMarketplace's advertising effectiveness.
Stricter data privacy regulations could increase compliance costs for adMarketplace.

Differentiation

adMarketplace bypasses traditional SERPs, directly connecting consumers with brands.
The company offers exclusive media placements during critical moments of consumer intent.
adMarketplace uses a performance-based model, earning revenue from effective ad placements.

Upsides

Increased focus on privacy-centric advertising aligns with adMarketplace's offerings.
The rise of contextual advertising enhances adMarketplace's search media solutions.
Growing e-commerce platforms present partnership opportunities for adMarketplace.

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