Sales Manager at Zefr

Paris, Île-de-France, France

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Real Estate, AI, PropTechIndustries

Requirements

2-4 years of experience as a Sales Manager, with a strong background in B2B or B2C sales and team management, ideally in a short-cycle environment such as SaaS, technology, or real estate
Proven experience in managing and coaching sales teams (SDRs and/or AEs), with measurable results in terms of performance and revenue generation
Comfortable developing and executing customer acquisition strategies, and proficient in performance analysis
Strong communication skills both internally and externally, with the ability to present complex strategies clearly to various stakeholders
Strong analytical skills with the ability to make data-driven decisions based on KPIs and sales performance metrics
Practical experience with CRM tools like Salesforce, HubSpot, or similar, to manage sales processes and performance tracking
Inspiring leader who can motivate and guide the team towards success while fostering a collaborative work environment
Thrive in a fast-paced, dynamic environment, able to adapt to market changes and shifting priorities
Ability to define ambitious goals and lead the team with actionable plans to achieve them
Value teamwork and collective success over individual performance

Responsibilities

Design and implement customer acquisition strategies to drive revenue growth by optimizing the performance of SDRs and AEs
Track team performance using precise KPIs (conversion rates, sales cycle, lead volume, etc.) and take action to meet or exceed targets
Lead efforts to convert high-volume inbound leads into sales, ensuring SDRs and AEs are equipped to handle an average of 70+ sales and 400+ calls per month
Identify and eliminate inefficiencies in the sales process, ensuring the team maintains an effective and streamlined sales pipeline with close collaboration with Ops and Growth teams
Ensure full utilization of CRM and other sales tools to automate repetitive tasks, maximizing time spent on high-value sales activities
Set and monitor productivity metrics for each team member to ensure maximum performance, particularly in managing high-volume inbound leads
Leverage AI to enhance sales processes, improving lead qualification, conversion, and sales acceleration
Lead, motivate, and coach a team of SDRs and AEs, ensuring their professional development and skill enhancement
Actively participate in recruiting, onboarding, and training new team members, ensuring a smooth integration into a high-performance environment
Foster a culture of performance, collaboration, and sharing best practices within the team

Skills

Sales Strategy

Team Management

KPI Tracking

CRM

Sales Process Optimization

Inbound Sales

AI Integration

Lead Management

Sales Pipeline

Zefr

Contextual advertising technology for brands

About Zefr

Zefr focuses on contextual advertising, helping brands place their ads alongside relevant content without using personal information. Their technology is especially effective for video ads on platforms like YouTube and Facebook, allowing brands to reach specific audiences while maintaining user privacy. Zefr's Contextual Data Management Platform organizes brand preferences to deliver targeted ad campaigns with high engagement rates. The company differentiates itself by prioritizing privacy-compliant advertising, making it a valuable partner for brands looking to optimize their digital marketing efforts.

Los Angeles, CaliforniaHeadquarters

2009Year Founded

$63.1MTotal Funding

SERIES_ECompany Stage

Data & Analytics, EntertainmentIndustries

201-500Employees

Risks

Emerging AI technologies may increase competition in contextual advertising.

Reliance on platforms like YouTube and Facebook exposes Zefr to algorithm changes.

Expansion into new platforms like Snapchat may pose integration challenges.

Differentiation

Zefr specializes in privacy-compliant contextual advertising, avoiding personal information usage.

Their Contextual Data Management Platform offers impression-level transparency for ad campaigns.

Zefr's Atrium suite provides transparency in walled gardens like Meta and TikTok.

Upsides

Growing demand for privacy-compliant ads aligns with Zefr's contextual advertising approach.

Expansion into Snapchat's ad ecosystem enhances Zefr's brand safety measurement capabilities.

Promotion of Jon Morra to Chief AI Officer boosts AI-driven content analysis.

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