Account Director- Strategic CRO Accounts
H1Full Time
Senior (5 to 8 years)
Key technologies and capabilities for this role
Common questions about this position
This information is not specified in the job description.
This information is not specified in the job description.
The role requires a deep understanding of the media agency landscape, strong relationships with key decision-makers in agencies, data-driven advertising expertise, strategic planning and execution, sales acumen, and excellent communication and presentation skills.
The role emphasizes cross-functional collaboration with internal teams like product, marketing, and customer success to ensure seamless delivery.
A strong candidate has a proven track record in data-driven advertising sales, established relationships with major holding company agencies, and the ability to meet sales targets while articulating the value of travel audience data.
Travel marketing platform using AI insights
Sojern operates a marketing platform specifically designed for the travel industry, utilizing artificial intelligence and data science to help businesses understand traveler behavior. The platform serves clients such as hotels, airlines, and tourist attractions by providing insights that enable them to identify and reach their target customers effectively. Sojern's tools allow businesses to deliver tailored marketing messages across multiple channels, enhancing customer engagement and optimizing marketing performance to maximize their budgets. Additionally, Sojern offers features like customizable in-stay surveys and automated messaging to improve the guest experience and support overburdened staff. The company's goal is to empower travel businesses with deeper insights and more effective marketing strategies.