Revenue Innovation Director, Fal.Con (Remote) at Crowdstrike

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, Technology, EventsIndustries

Requirements

Experience driving revenue innovation in industries like media, entertainment, sports, and technology
Passion for cybersecurity and the strength of the CrowdStrike brand
Ability to see the potential of an event as a marketplace of ideas, alliances, and opportunity
Strategic builder mindset thriving at the intersection of brand, business, and partnerships
Limitless passion, relentless focus on innovation, and fanatical commitment to customers, community, and team

Responsibilities

Reimagine event monetization for a modern cybersecurity brand, shifting from logo placements to co-created experiences, innovative MPOs, bold activations, and compelling pre- and post-event campaigns
Draw on best practices from industries like media, sports, entertainment, fashion for partnership monetization
Develop and own a revenue strategy and plan for Fal.Con, including pricing strategy, tiering, packaging, and forecasting for partner and customer audiences
Identify and design new partner revenue streams beyond traditional sponsorships, such as partner activations, hospitality, digital extensions, and co-marketing opportunities
Develop customer-facing revenue models to drive engagement and value, e.g., registration pricing, premium tiers, loyalty/group/VIP access programs
Collaborate with internal stakeholders (Sales, Alliances, Marketing, Finance) to align on audience targets, revenue goals, and partner value
Collaborate with Partner Marketing and Field Teams to craft mutually beneficial sponsorship value propositions and MPOs
Serve as the central point of coordination between CrowdStrike and external sponsorship sales agency, ensuring clarity/value of offer, velocity of deals, and operational excellence
Work closely with Events Production and Experience teams to translate sold packages into executions

Skills

Key technologies and capabilities for this role

Revenue StrategyPartnershipsPricing OptimizationMarketingSalesEvent ManagementValue Proposition DevelopmentBusiness Development

Questions & Answers

Common questions about this position

Is this Revenue Innovation Director role remote?

Yes, the role is remote as indicated by the job title.

What is the salary or compensation for this position?

This information is not specified in the job description.

What skills or experience are needed for this Revenue Innovation Director role?

The role requires experience driving revenue innovation in industries like media, entertainment, sports, and technology, strategic building at the intersection of brand, business, and partnerships, and passion for cybersecurity and the CrowdStrike brand.

What is the company culture like at CrowdStrike?

CrowdStrike cultivates a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers, with a focus on limitless passion, relentless innovation, and commitment to customers, community, and each other.

What makes a strong candidate for this Revenue Innovation Director position?

A strong candidate is a strategic builder passionate about cybersecurity, with experience in revenue innovation from media, entertainment, sports, or technology, who can reimagine event monetization and thrive at the intersection of brand, business, and partnerships.

Crowdstrike

Cloud-native endpoint security solutions provider

About Crowdstrike

CrowdStrike specializes in cybersecurity, focusing on protecting businesses from cyber threats through cloud-native endpoint security solutions. Their main product, the Falcon platform, includes services like Falcon Pro, which replaces traditional antivirus with next-generation antivirus that integrates threat intelligence, Falcon Insight for endpoint detection and response, and Falcon Device Control to manage connected devices. Unlike many competitors, CrowdStrike's services are subscription-based, allowing clients to choose different levels of protection based on their needs. The company serves a diverse clientele, including many Fortune 100 companies, and is recognized as a leader in the cybersecurity field, known for its effectiveness in threat detection and response.

Austin, TexasHeadquarters

2011Year Founded

$468MTotal Funding

IPOCompany Stage

Enterprise Software, CybersecurityIndustries

5,001-10,000Employees

Benefits

Competitive Employee Stock Purchase Plan

Remote-friendly culture

Market leader in compensation and equity awards

Competitive vacation and flexible working arrangements

Comprehensive health benefits + 401k plan

Paid Parental Leave, including adoption

Wellness programs

Professional development and mentorship opportunities

Open offices have stocked kitchens, coffee, soda and treats

Risks

Increased competition from companies like Lumos could challenge CrowdStrike's market share.

Recovery from last year's outage may still affect customer trust and future sales.

Pressure to demonstrate ROI by 2025 could challenge CrowdStrike's financial transparency.

Differentiation

CrowdStrike's Falcon platform offers cloud-native endpoint security solutions, a key differentiator.

The company serves 44 of the Fortune 100, showcasing its strong market presence.

CrowdStrike's proactive threat hunting sets it apart in cybersecurity threat detection.

Upsides

Partnership with SonicWall opens new SMB market segment for CrowdStrike.

Recognition as a leader in ransomware prevention boosts CrowdStrike's market credibility.

Gamified learning initiatives help address cybersecurity skills gap, benefiting future talent pipeline.

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