Remote Social Media Strategist - Barbados at Baton

Bridgetown, Bridgetown District, Barbados

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

MarketingIndustries

Requirements

Bachelor’s degree required; Studies in Marketing, Communications, or a related area preferred
Minimum 2+ years of relevant work experience
Proven experience in managing paid social media campaigns with a track record of success
Strong analytical and problem-solving skills, utilizing data to inform strategy
Excellent written and verbal communication skills
Ability to work in a fast-paced, dynamic environment and manage multiple clients
Experience with social networks (Twitter, LinkedIn, Instagram, Pinterest, etc.)
Strong communicator, proficient in both independent and team work, detail-oriented, organized, and efficient
Preferred key skill sets: Social Media, Social Media Advertising, LinkedIn Advertising, Facebook Advertising, Client Services, Presentation Skills, Sprout Social, Content Marketing, Project Management

Responsibilities

Developing and implementing organic and paid social media strategies aligned with marketing goals
Building and managing paid social media advertising budgets, including campaign planning, execution, and optimization
Planning and creating monthly organic content calendars (including post copy, images/GIFs/videos, and scheduling)
Creating and delivering comprehensive reports on campaign and organic performance and ROI
Conducting market research and analyzing competitor strategies
Participating in client-facing calls and responding to email communications

Skills

Key technologies and capabilities for this role

Social MediaSocial Media AdvertisingLinkedIn AdvertisingFacebook AdvertisingSprout SocialContent MarketingProject ManagementTwitterInstagramPinterestLinkedIn

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a 100% remote position open to candidates anywhere in the Caribbean, with a comfortable and effective remote/home-based working environment required.

What skills are required for the Social Media Strategist role?

Required skills include proven experience managing paid social media campaigns, strong analytical and problem-solving skills using data, excellent written and verbal communication, ability to work in a fast-paced environment managing multiple clients, and experience with social networks like Twitter, LinkedIn, Instagram, and Pinterest.

What is the salary or compensation for this role?

This information is not specified in the job description.

What experience and education are needed for this position?

A Bachelor’s degree is required, preferably in Marketing, Communications, or a related area, along with a minimum of 2+ years of relevant work experience.

What is the work environment like at Brafton?

The role suits candidates who are strong communicators proficient in independent and team work, detail-oriented, organized, and efficient, in a fast-paced, dynamic, heavily remote-focused environment.

Baton

Marketplace for buying and selling small businesses

About Baton

BatonMarket.com is a marketplace for buying and selling small businesses, providing a user-friendly platform for small business owners and potential buyers. They offer free business valuations by a Chartered Financial Analyst and ensure all listings are verified with financial data, making the buying process more efficient. BatonMarket.com stands out by charging fees to a network of partners for additional services, allowing them to provide essential services at no cost to business owners. Their goal is to facilitate smooth transactions and support small business owners in improving their operations.

Richmond, MassachusettsHeadquarters

2021Year Founded

$5.4MTotal Funding

SEEDCompany Stage

Consulting, Financial Services, Real EstateIndustries

11-50Employees

Benefits

Health Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Flexible Work Hours

Mental Health Support

Parental Leave

Risks

Emerging platforms like MicroAcquire increase competition in the SMB acquisition market.

Reliance on partner fees may be threatened if partners bypass Baton.

Economic downturns could reduce small business sales, affecting Baton's transaction volume.

Differentiation

Baton offers free business valuations by a Chartered Financial Analyst.

Baton provides verified listings with 3-5 years of financial data.

Baton facilitates productive introductions between buyers and sellers.

Upsides

Baton raised $2.8M, indicating strong investor confidence.

Baton generated 500 free valuations, showing high demand for their services.

Baton leverages AI to offer 4 million business estimates, enhancing valuation accuracy.

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