[Remote] Temporary Social Media Manager at OLLY

Remote

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Wellness, Beauty, Personal Care, Consumer GoodsIndustries

Requirements

5–7 years of experience in social media marketing, ideally within beauty, wellness, or lifestyle categories
Experience managing a monthly social content calendar
Deep understanding of how to grow new social media channels
Disruptive and innovative thinking and ideas
Experience independently managing annual budgets and completing monthly budget reconciliation
Experience partnering closely with creatives, in-house and externally
Ability to effectively craft and deliver constructive feedback to internal and external partners
Ability to analyze data and elevate key insights to various internal audiences
Excellent written communication with the ability to write clear briefs for agency and creative partners
Experience successfully working with specific brand guidelines and navigating multi-layered review processes
Ability to push through ambiguity to drive for clarity and the best possible outcome in the face of unexpected shifts
Strong people leader with an aptitude for building and developing high-performing teams
Highly organized, detail oriented and self-motivated
Comfortable in a data-driven business environment
Success managing social media accounts for other brands or in an agency setting, preferably both
Data-driven mindset, always looking at the numbers and interpreting and highlighting trends
Nimble and able to identify and respond to both momentary trends and long-term changes in the media environment
Innovative and able to easily collaborate with cross-functionals and translate business objectives into social media impact
Authorized to work in the United States

Responsibilities

Lead and execute the social media strategy for the OLLY Personal Care category across social media channels (TikTok, Instagram, Reddit, Facebook etc.)
Lead the briefing for all social assets leveraging across internal and external content partners, including in-house creative team, external agency and creator platforms
Manage the social media budget, including content creation, agency fees, tools and engagement incentives
Own relationship with social agency partner(s) and manage day-to-day to ensure timely production and delivery of effective content; provide feedback and manage performance as needed in partnership with Sr. Manager of Social Media
Oversee content boosting strategy, including budget allocation and coordination with the OLLY PC Media team to drive performance against goals
Utilize social listening tools to be OLLY’s eyes and ears in the social space, delivering relevant insights on brand, competitor and industry trends to inform strategy
Report on social KPIs, including overseeing agency reporting; regularly analyze performance to optimize content and channel strategies
Own planning and management of the PC content calendar with support of the Sr. Social Media Manager and scheduling of all content
Monitor and engage with community conversations, identifying opportunities for real-time interaction and amplification

Skills

TikTok

Instagram

Facebook

Social Media Strategy

Content Creation

Social Listening

Community Management

Content Calendar

Social Media Analytics

Agency Management

Budget Management

OLLY

Nutritional supplements for health and wellness

About OLLY

OLLY offers a variety of nutritional supplements aimed at improving overall well-being. Their product range includes gummies, softgels, capsules, and powders that target specific health needs such as sleep, mood, immunity, beauty, and general health. OLLY's products are designed to be convenient and enjoyable, making it easier for health-conscious consumers of all ages to incorporate essential nutrients into their daily routines. Unlike many competitors, OLLY operates on a direct-to-consumer model, selling products directly through their website, which allows them to enhance customer experience and build loyalty. Their goal is to provide high-quality, scientifically-backed supplements that help individuals improve their health in a simple and enjoyable manner.

San Francisco, CaliforniaHeadquarters

2013Year Founded

$642KTotal Funding

GROWTH_EQUITY_VCCompany Stage

Healthcare, Consumer GoodsIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Fertility Treatment Support

401(k) Retirement Plan

401(k) Company Match

Hybrid Work Options

Wellness Program

Free product

Risks

Increased competition in menopause supplements could impact OLLY's market share.

Legal challenges over melatonin mislabeling could harm OLLY's reputation and finances.

Consumer skepticism about nootropic ingredients may affect new cognitive health product sales.

Differentiation

OLLY offers a wide range of wellness products, including gummies, softgels, and powders.

The company focuses on science-backed formulations, enhancing trust and credibility with consumers.

OLLY's direct-to-consumer model allows control over customer experience and data collection.

Upsides

OLLY's entry into the menopause category addresses an underserved market with high demand.

The partnership with Roku offers innovative e-commerce opportunities through streaming platforms.

OLLY's focus on clean label products aligns with consumer demand for transparency and quality.

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