Public Relations Vice President (Health) at Highwire

Charlotte, North Carolina, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medtech, Pharmaceuticals, Life SciencesIndustries

Requirements

10+ years of experience delighting clients, managing teams, and fostering a strong culture in public relations, particularly in healthcare, medtech, health systems, pharma, and life sciences
Leadership experience as a hands-on team player, mentor, manager, and leader in client management, staff development, and strategy
Ability to drive new business, coach teams, build trusted client relationships, and serve as an energizing catalyst for growth

Responsibilities

Help lead the health practice and team to achieve strategic growth and distinction in the market
Serve as a strategic partner to clients and direct high-impact programs that help them meet their business goals
Build and nurture long-term client relationships and grow business by providing leadership, direction, and strategic guidance to colleagues, day-to-day teams, and clients
Generate organic revenue within existing clients by taking a broad view of the entire marketing and communications mix and offering strategic recommendations to expand the scope of work or bring new services
Identify and lead new business pitches to bring in new clients to meet growth goals
Stay ahead of shifts in the healthcare environment and provide guidance to teams and clients
Develop strong media relations programs with timely, relevant, and creative angles that drive positive coverage for clients
Manage client budgets, financials, and profitability
Oversee team staffing and resourcing to ensure high-quality work for clients
Participate in an agency cornerstone (Outstanding Client Services, Strong Careers, Smooth Operators, and Excellent Clients)
Work with integrated teams to provide clients with seamless multi-channel solutions utilizing traditional PR, digital, and social media platforms to deliver maximum performance and results
Promote a high-performance and continuous improvement culture that values learning and a commitment to quality
Manage, mentor, and develop staff using a supportive and collaborative approach consistently
Monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance reviews
Represent Highwire and key clients at high-level industry events, seminars

Skills

Key technologies and capabilities for this role

Public RelationsHealthcare CommunicationsDigital MarketingClient ManagementTeam LeadershipBusiness DevelopmentMentoringMedtechPharmaLife SciencesHealth Systems

Questions & Answers

Common questions about this position

What experience level is required for the Public Relations Vice President role?

The role requires 10+ years of experience delighting clients, managing teams, and fostering a strong culture.

What is the company culture like at Highwire?

Highwire fosters an inclusive environment where everyone feels safe, celebrated, and worthy, with a permanent commitment to diversity, inclusion, and belonging as foundational to the business and culture.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this VP position?

A strong candidate is a hands-on leader with 10+ years of experience, skilled in client delight, team management, new business development, and providing strategic guidance in healthcare communications.

Highwire

Public relations for disruptive technology companies

About Highwire

Highwire provides specialized public relations services aimed at helping disruptive companies, particularly in the technology sector, communicate effectively. The agency utilizes its background in journalism and its strategic location in Silicon Valley to craft tailored communication strategies that resonate with target audiences. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all designed to meet the unique needs of each client. What sets Highwire apart from its competitors is its focus on delivering measurable results and its deep understanding of the fast-paced tech industry. The company's goal is to create meaningful business outcomes for its clients by ensuring their messages are effectively conveyed in a complex media landscape.

San Francisco, CaliforniaHeadquarters

2008Year Founded

$1.2MTotal Funding

GROWTH_EQUITY_VCCompany Stage

ConsultingIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Paid Parental Leave

Hybrid Work Options

401(k) Company Match

Home Office Stipend

Wellness Program

Risks

Internal restructuring from new executive appointments may disrupt service delivery.

Integration challenges from acquisitions could lead to operational inefficiencies.

Departure of key personnel may result in loss of client relationships.

Differentiation

Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.

The firm integrates journalism roots with strategic PR, offering tailored communication strategies.

Highwire's focus on AI and robotics positions it as a leader in tech PR.

Upsides

Growing demand for AI-driven PR strategies enhances Highwire's service offerings.

Acquisitions like Candor Content expand Highwire's digital marketing capabilities.

Strategic location in the Bay Area offers access to emerging tech sectors.

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