Product Specialist – In Vitro Diagnostics (IVD) at Danaher Corporation

İstanbul, İstanbul, Türkiye

Danaher Corporation Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Diagnostics, Healthcare, Medical DevicesIndustries

Requirements

  • Bachelor’s degree in Molecular Biology, Genetics, Biomedical Sciences, or a related scientific field
  • Fluency in spoken and written English; additional languages are an asset
  • Strong computer skills and familiarity with MS Office, digital tools, and web-based platforms
  • Strong analytical mindset with the ability to interpret data and market trends
  • Excellent communication skills with ability to work cross-functionally
  • Highly motivated to build a commercial/marketing career in the diagnostics sector
  • Proactive, organized, and committed to delivering a high standard of customer support

Responsibilities

  • Conduct regular customer visits to strengthen relationships, understand needs, and identify opportunities
  • Perform competitor research and market intelligence gathering to support commercial strategy
  • Diagnose and analyze brand positioning, market trends, customer segmentation, and competitive landscape
  • Manage marketing processes with dealers, including announcements, communications, requests, and complaint handling
  • Coordinate creation, execution, and distribution of marketing, advertising, and promotional materials
  • Support dealers with product information, marketing tools, and tactical plans
  • Manage and update marketing platforms: email marketing tools, CRM data entry, website updates, and e-newsletters
  • Prepare and execute online marketing campaigns, product launch events, and customer engagement events
  • Produce and manage social media content for company platforms
  • Register new products in the product tracking systems and ensure accuracy of product data
  • Support customers and channel partners during product campaigns and technical/marketing activities
  • Manage, follow up, and analyze customer complaints; prepare reports for senior leadership

Skills

In Vitro Diagnostics
IVD
Molecular Biology
Market Intelligence
Competitor Analysis
Customer Engagement
Marketing Operations
Digital Marketing
Brand Positioning
Sales Support
Channel Management

Danaher Corporation

Water quality, diagnostics, and identification solutions

About Danaher Corporation

Danaher Corporation operates in key markets such as water quality, product identification, and diagnostics. The company provides precision instruments and advanced purification technologies for analyzing and managing water, ensuring its safety in various environments. In product identification, Danaher specializes in laser marking, coding, and packaging solutions that help maintain product freshness and accurate labeling throughout the supply chain. In the diagnostics sector, Danaher offers tools and software that enhance diagnostic confidence, enabling healthcare providers to deliver effective care. What sets Danaher apart from competitors is its unique Danaher Business System, which focuses on continuous improvement and empowers employees to drive change. The company's goal is to consistently deliver high-performance products and solutions while maintaining leadership in its markets.

Washington, District of ColumbiaHeadquarters
1969Year Founded
IPOCompany Stage
Industrial & Manufacturing, Healthcare, Consumer GoodsIndustries
10,001+Employees

Risks

Increased competition from Roche and Abbott in AI-driven diagnostics.
Potential regulatory challenges in the EU for water quality sector.
Supply chain vulnerabilities affecting precision instruments sourcing.

Differentiation

Danaher's Danaher Business System drives continuous improvement and superior financial performance.
The acquisition of Cytiva enhances Danaher's capabilities in the biopharmaceutical sector.
Danaher's advanced purification technologies meet increasing demands for sustainable water management.

Upsides

Danaher's investment in AI-driven healthcare solutions boosts its diagnostics capabilities.
Cytiva acquisition expands Danaher's market share in the biopharmaceutical sector.
Point-of-care testing demand drives growth for Danaher's diagnostic tools and software.

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