Product Operations - Binance Square at Binance

South East Asia

Binance Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Blockchain, CryptocurrencyIndustries

Requirements

  • 5-8 years of experience in product operations, partnerships, creator management, or cross-channel marketing, preferably within the crypto or blockchain industry
  • Proven experience working with crypto creators or a strong network within the crypto community
  • Demonstrated experience planning, executing, and optimizing marketing or community campaigns
  • Excellent interpersonal skills with the ability to build and maintain relationships across diverse stakeholders
  • Strong written and verbal communication skills in English; fluency in Chinese, Arabic, Spanish, and Vietnamese is a plus to be able to coordinate with overseas stakeholders
  • Analytical mindset with the ability to interpret data and translate insights into effective strategies

Responsibilities

  • Manage and track community growth, engagement, retention, and satisfaction metrics of a portfolio of global creators
  • Collaborate with product managers to contribute to product and creator growth feature roadmaps
  • Develop and implement strategies to grow and engage user communities across multiple platforms, leveraging data-driven insights to foster active and vibrant ecosystems
  • Establish and maintain community quality monitoring systems to ensure compliance with platform guidelines and promote a safe, inclusive environment
  • Analyze product usage data, community engagement metrics, and market trends to generate actionable insights that inform product improvements, community strategies, and partnership opportunities
  • Plan, coordinate, and execute marketing and community campaigns in collaboration with marketing and product teams to drive user acquisition, engagement, and retention
  • Work closely with marketing and product teams to align community initiatives with broader platform goals and campaigns

Skills

Community Management
Metrics Tracking
Data Analysis
Product Roadmaps
User Engagement
Retention Strategies
Marketing Campaigns
Community Growth

Binance

Cryptocurrency exchange for trading and earning

About Binance

Binance is a cryptocurrency exchange platform where users can buy, sell, and trade a variety of cryptocurrencies, including Bitcoin and Ethereum. It offers multiple trading options such as Spot, Margin, and Futures markets, along with a peer-to-peer service for direct transactions. Users can also earn interest on their crypto holdings through Binance Earn and trade NFTs in its marketplace. Binance stands out as the largest crypto exchange by trade volume, aiming to provide comprehensive services for both new and experienced traders.

Valletta, MaltaHeadquarters
2017Year Founded
$9.7MTotal Funding
SERIES_ACompany Stage
Crypto & Web3, Financial ServicesIndustries
5,001-10,000Employees

Benefits

Competitive salary
Option to be paid in crypto
Health insurance
Flexible working hours
Remote work for many roles
Company sponsored holidays
Learning and development programs
Free language classes
Relocation support
International transfers mid-career

Risks

Regulatory scrutiny in the U.S. could impact Binance's operations and reputation.
Allegations of internal misconduct may lead to legal complications for Binance.
Expansion into new markets like Brazil poses integration and compliance challenges.

Differentiation

Binance offers a comprehensive range of crypto services, including trading and NFTs.
It is the largest crypto exchange by trade volume, serving over 166 million users.
Binance provides unique products like Binance Earn and a Launchpad for new tokens.

Upsides

Binance benefits from the growing popularity of crypto staking and yield farming.
Increased interest in Layer 2 solutions could boost Binance's trading volume.
Stablecoin adoption for cross-border transactions may increase Binance's trading volumes.

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