Ada

Product Marketing Manager, Voice and Email

Canada

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Customer Service, AI Technology, Contact Center SoftwareIndustries

Position Overview

  • Location Type: Remote
  • Employment Type: Full-time
  • Salary: Not specified

About Ada: Ada is an AI customer service company with the mission to make customer service extraordinary for everyone. We aim to raise a new standard of quality customer service at scale, enabling enterprise companies to deliver experiences that people love – instant, proactive, personalized, and effortless. Ada is an AI transformation platform and partner, combining strategic expertise with powerful AI agent management technology to accelerate businesses’ AI maturity and keep them ahead of the curve. With Ada, 83% of customer conversations are effortlessly resolved through automation, saving human effort and allowing companies to focus on growth. Established in 2016, Ada is a Canadian company that has powered over 5.5 billion interactions for leading brands like Square, YETI, Canva, and Monday.com. Backed by over $250M in funding from tier-one investors, Ada is a pioneer in the management and application of AI in customer service.

At Ada, we believe growth is a reflection of individual owner's personal growth, and our values are rooted in driving progress and continuous improvement. If you’re ambitious and eager to grow, Ada could be the place for you. Learn more at www.ada.cx.

As Product Marketing Manager for Voice and Email, you will play a critical role in shaping how Ada’s Voice AI and Email AI solutions are positioned and adopted across enterprise customer service organizations. You will drive go-to-market success by crafting differentiated messaging, launching new capabilities, and enabling customer-facing teams. With a strong understanding of the CCaaS (Contact Center as a Service) and CX space, you will ensure Ada’s offerings are deeply aligned with the needs of modern customer service organizations.

Requirements

  • Experience: 5+ years of B2B SaaS product marketing experience, ideally within the enterprise segment and in domains like CCaaS, CX, contact center technology, or AI-driven customer support.
  • Cross-functional Collaboration: Proven track record working across cross-functional workstreams including product management, marketing, customer success, and revenue teams.
  • Go-to-Market Enablement: Experience bringing technical products to market and enabling internal teams with clear, compelling messaging and tools.
  • Mindset: Customer-centric, data-driven mindset with exceptional verbal and written communication skills.
  • Communication & Strategy: A compelling storyteller with a strategic, analytical approach and the ability to confidently present at conferences, webinars, and customer meetings.
  • Organization: Highly organized with the ability to prioritize multiple concurrent projects, all while maintaining a high bar for quality and execution.

Responsibilities

  • Deliver differentiated product positioning and messaging tailored for the Voice AI and Email AI markets.
  • Drive go-to-market success by crafting differentiated messaging, launching new capabilities, and enabling customer-facing teams.
  • Ensure Ada’s offerings are deeply aligned with the needs of modern customer service organizations.
  • Collaborate with product management, marketing, customer success, and revenue teams.
  • Contribute to the strategic direction of the Voice and Email AI product lines.

Application Instructions

  • No specific application instructions are provided in the text.

Skills

Voice AI
Email AI
Go-to-market strategy
Messaging and positioning
Product launch
Customer enablement
CCaaS
Customer Experience (CX)

Ada

Automates customer service with AI chatbots

About Ada

Ada provides automated customer experience solutions through AI-powered chatbots that help businesses streamline customer service tasks. The platform operates on a subscription model, allowing companies to automate repetitive tasks and improve customer satisfaction while reducing costs. Ada differentiates itself by offering a comprehensive suite of services, including consulting and managed services, backed by strong venture capital support. The company's goal is to transform customer service management by enhancing efficiency and engagement through automation.

Toronto, CanadaHeadquarters
2016Year Founded
$185.3MTotal Funding
SERIES_CCompany Stage
Enterprise Software, AI & Machine LearningIndustries
201-500Employees

Risks

Emerging AI chatbot startups pose a threat to Ada's market share.
Rapid AI advancements require continuous updates, straining Ada's resources.
Data privacy regulations could increase compliance costs for Ada.

Differentiation

Ada specializes in AI-driven chatbots for automated customer experience solutions.
The company offers a subscription-based model ensuring steady revenue and client engagement.
Ada provides consulting, development, and managed services to enhance customer support operations.

Upsides

Ada raised $130M in Series C funding, boosting its growth potential.
Partnerships with platforms like Zendesk enhance Ada's integration capabilities.
Growing demand for AI solutions supports Ada's market expansion and client acquisition.

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