Altera

Product Marketing Manager

United States

Altera Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Analytics, Enterprise Software, Data ScienceIndustries

Requirements

Candidates should possess 3-5 years of experience in enterprise software product marketing, product management, or strategic GTM, with direct experience in Data Science, Machine Learning, Business Intelligence, or Analytics, preferably with Alteryx. They should also have an understanding of modern data stack components including cloud data warehouse/lakes and experience with AI and generative AI technologies.

Responsibilities

The Product Marketing Manager will be responsible for developing differentiated product positioning and messaging for the Alteryx platform, understanding buyer personas and articulating them across sales tools and marketing content, supporting and spearheading product launches and releases, contributing to sales enablement by developing sales tools, understanding the analytics landscape and competition to accurately position Alteryx, developing content to fuel marketing programs, helping create and understand use cases, working across all functions within Alteryx to ensure successful delivery of content and programs, and serving as the trusted voice of the customer internally by developing insights about customer usage, needs, and requirements through research and analysis.

Skills

Product Marketing
Data Science
Machine Learning
Business Intelligence
Analytics
Cloud Data Warehouse
AI
Generative AI
GTM
Sales Enablement
Product Positioning
Messaging

Altera

Develops digital human agents for AI

About Altera

Altera develops digital human agents that mimic human traits like empathy, friendship, and fun. Their primary product allows users to interact with an AI agent while playing Minecraft, creating a friendly and engaging experience. Altera's agents are designed to be interoperable and capable of long-term autonomy, making them suitable for both individual users and businesses. Unlike many competitors, Altera focuses on advancing research and scaling technology to deliver unique, human-like AI products. The company's goal is to redefine AI agents, enhancing their versatility and human-like qualities.

Key Metrics

San Francisco, CaliforniaHeadquarters
2023Year Founded
$10.7MTotal Funding
SEEDCompany Stage
Consumer Software, AI & Machine LearningIndustries
11-50Employees

Risks

Priest-led cults in Altera's Minecraft simulation may cause ethical concerns.
Managing 1,000 autonomous AI agents poses safety and ethical challenges.
Creating believable digital humans may lead to misuse in deceptive AI applications.

Differentiation

Altera specializes in digital human agents with traits like empathy and friendship.
Their first product offers a unique Minecraft experience with interactive AI agents.
Altera's focus on human-like AI agents sets them apart in the AI sector.

Upsides

Altera raised $9M in May 2024, showing strong investor confidence.
AI-driven gaming experiences are gaining popularity, benefiting Altera's Minecraft product.
The rise of AI companions in mental health indicates a market for empathetic agents.

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