Product Manager Display Advertising at Dmg Media

Amsterdam, North Holland, Netherlands

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, AdvertisingIndustries

Requirements

Minimaal 3 jaar ervaring in productmanagement binnen digital advertising, ad tech of media
Sterk commercieel en data-gedreven, met uitstekende stakeholdermanagement-skills
Ervaring met het lanceren en opschalen van digitale advertentieproducten, inclusief go-to-market, eigenaarschap van roadmap en productoptimalisatie
Kennis van programmatic buying, ad tech, self-service tooling en vernieuwende ad formats (pré)
Weet wanneer AI toe te passen en wanneer menselijk advies nodig is
Uitstekende communicatievaardigheden en het vermogen teams te inspireren en verbinden
Analytisch sterk, klantgericht en altijd op zoek naar verbetering

Responsibilities

Opstellen en uitdragen van de visie en roadmap voor display advertising in lijn met commerciële doelstellingen
Analyseren van de markt en klantbehoeften voor het ontwikkelen van onderscheidende advertentie-oplossingen
Lanceren van innovatieve advertentieformats, zoals dynamische, feed-based en AI-powered display advertising
Coördineren van het go-to-market proces: van pricing en positionering tot lancering en sales enablement
Samenbrengen van collega’s uit product, development en sales voor vlekkeloze productintroducties
Overdragen van productkennis aan sales, support en operations door middel van presentaties, documentatie en training
Monitoren en optimaliseren van productprestaties op basis van analytics, feedback en marktonderzoek
Signaleren en benutten van nieuwe groeikansen en innovatiemogelijkheden

Skills

Key technologies and capabilities for this role

Product ManagementDigital AdvertisingAd TechDisplay AdvertisingAIStakeholder ManagementData AnalyticsMarket AnalysisRoadmap DevelopmentGo-to-MarketSales Enablement

Questions & Answers

Common questions about this position

What experience is required for the Product Manager Display Advertising role?

Minimum 3 years of experience in product management within digital advertising, ad tech or media is required, along with strong commercial and data-driven skills, excellent stakeholder management, and experience launching and scaling digital ad products.

Where is the Product Manager Display Advertising position located?

The position is located in Amsterdam.

What does the company offer in terms of autonomy and opportunities?

You get full autonomy to develop, build out, and optimize the display advertising portfolio, with opportunities to experiment with the latest technologies and build the advertising ecosystem of the future at one of Europe's leading media companies.

What salary or compensation is offered for this role?

This information is not specified in the job description.

What makes a strong candidate for this Product Manager role?

Ideal candidates have at least 3 years in product management in digital advertising or ad tech, experience with product launches and roadmaps, knowledge of ad tech like programmatic buying as a plus, strong analytical and communication skills, and the ability to inspire teams.

Dmg Media

Delivers information, analysis, and entertainment

About Dmg Media

DMGT operates a variety of businesses that provide information, analysis, and entertainment to both individuals and companies. It focuses on three main areas: consumer media, property information, and events & exhibitions. The company generates revenue through subscriptions, advertising, and fees from events, aiming to deliver high-quality content and services. DMGT stands out from its competitors by maintaining strong market positions in its sectors and following a long-term investment strategy that promotes stability and growth. The goal of DMGT is to continue serving a diverse clientele, from consumers looking for news and entertainment to businesses needing detailed property insights and industry events.

London, United KingdomHeadquarters

2008Year Founded

VENTURE_UNKNOWNCompany Stage

Consulting, Real Estate, EntertainmentIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Risks

AI-driven platforms like Prorata may disrupt traditional media revenue models.

Focus on video content may not align with current audience preferences.

Resource allocation to podcasts could be risky if market growth doesn't meet expectations.

Differentiation

DMG Media's investment in AI start-up Prorata shows innovation in content monetization.

The launch of Mail Plus aligns with industry trends towards subscription-based revenue models.

Partnership with Diversity Standards Collective enhances brand reputation through commitment to inclusion.

Upsides

Appointment of Tony Manfred as global head of video boosts engagement and audience growth.

Investment in AI start-up Prorata could increase revenue through innovative content monetization.

Mail Plus launch represents a strategic shift towards profitable subscription-based models.

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