Product Manager 2, Digital Assets Management - (Hybrid, Seattle) at Nordstrom

Seattle, Washington, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Fashion, E-commerceIndustries

Requirements

Bachelor's degree in Business, Engineering, Computer Science, or equivalent experience
3+ years of experience in product management, creative operations, or content production
Background working with photographers, creative teams, or visual content workflows and understanding of how images and assets flow through an organization (retail, e-commerce, publishing, etc.)
Familiarity with Digital Asset Management (DAM), Product Information Management (PIM), Content Management Systems (CMS), or similar content management platforms in a large enterprise or retail environment, preferred
Proven ability to inspire and lead teams, with strong cross-functional collaboration skills, and experience defining, measuring, and improving processes to drive operational excellence
Technical fluency in software

Responsibilities

Define and drive the visual content strategy aligned with Nordstrom’s digital priorities, ensuring a clear product vision and roadmap
Develop and evolve the content management capability roadmap in collaboration with Marketing, Creative, and Technology leaders
Lead strategic alignment with Adobe through quarterly business reviews, ensuring Nordstrom’s goals are reflected in Adobe’s product roadmap
Promote adoption and innovation in visual content management by staying ahead of industry trends, GenAI advancements, and automation opportunities
Optimize end-to-end content workflows by partnering with photographers, stylists, and creative teams—from concept to customer delivery
Collaborate cross-functionally with Digital Merchandising, Campaign, Product Management, and Engineering to ensure seamless asset flow and technical execution
Oversee the full product lifecycle of digital asset tools—from discovery to sunset—while evaluating new technologies and integration opportunities
Ensure successful product launches through coordinated planning, performance analysis, and continuous improvement based on metrics and feedback

Skills

Product Management

Digital Asset Management

Adobe AEM Assets

AI Content Generation

Workflow Optimization

Stakeholder Management

Visual Storytelling

Nordstrom

Retailer offering clothing and accessories

About Nordstrom

Nordstrom is a retail company that focuses on providing a wide range of clothing, shoes, and accessories for men, women, and children. The company operates department stores and an online platform where customers can shop for various brands and styles. Nordstrom emphasizes a strong customer service experience, encouraging employees to take initiative and develop their careers within the organization. Unlike many competitors, Nordstrom fosters a culture of leadership and personal growth among its staff, which contributes to a dedicated and motivated workforce. The company's goal is to create a positive shopping experience while also being committed to environmental sustainability and community support.

Seattle, WashingtonHeadquarters

N/AYear Founded

$16MTotal Funding

N/ACompany Stage

Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

Risks

Increased competition from online retailers like Amazon may impact Nordstrom's market share.

Economic uncertainty could reduce consumer spending on luxury items, affecting sales.

Expansion into international markets exposes Nordstrom to geopolitical and currency risks.

Differentiation

Nordstrom emphasizes employee empowerment and career growth within the company.

The company is committed to environmental sustainability and community support.

Nordstrom's experiential retail approach includes pop-up shops and exclusive collaborations.

Upsides

Nordstrom Rack is expanding with new locations in West End and Lubbock by 2025.

The Nordy Club enhances customer savings and loyalty through exclusive benefits.

Strategic collaborations, like with DXL Big + Tall, expand Nordstrom's customer base.

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