Life360

Principal Product Manager - AI/ML Growth

United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Mobile Applications, Biotechnology, SaaSIndustries

Requirements

Candidates should have 8-10+ years of product management experience, with at least 5 years focused on building data or AI platforms or ML-driven growth products at a consumer scale. Experience in defining and executing AI/ML strategies for data-driven growth is essential.

Responsibilities

The Principal Product Manager will own the vision, roadmap, and delivery of internal AI/ML platforms, tools, and growth accelerators. They will lead cross-functional teams, drive the adoption of AI capabilities to improve user acquisition, engagement, retention, and monetization, and align senior leadership on impact and investment. Responsibilities include setting product vision, scaling self-serve infrastructure, partnering on growth experimentation, enabling cross-team adoption of AI features, defining success metrics, and hiring and mentoring a multidisciplinary team.

Skills

AI
ML
Product Management
Growth
Data Science
Experimentation
Automation
Generative AI
Predictive Modeling
API Development
Self-serve Tooling
Data Analysis

Life360

Family safety services with location sharing

About Life360

Life360 offers family safety services through a mobile app that includes features like real-time location sharing, place alerts, and driver reports. These tools help families stay connected and informed about each other's whereabouts and driving habits. Unlike its competitors, Life360 focuses specifically on family-oriented services and has a large global user base, with over 25 million members in 13 languages. The company's goal is to enhance the safety and well-being of families through its subscription-based offerings.

San Francisco, CaliforniaHeadquarters
2008Year Founded
$114.9MTotal Funding
IPOCompany Stage
Consumer Software, CybersecurityIndustries
501-1,000Employees

Benefits

Core business hours for work-life balance
No-meetings on Wednesday afternoons
Home office stipend
Remote-first work environment
In-person collaboration opportunities
Competitive pay and benefits
Health, dental, and vision insurance
401(k) program with company match

Risks

Increased competition from apps like WYA could threaten Life360's market share.
The new advertising platform may raise privacy concerns among Life360 users.
Supply chain vulnerabilities may arise from expanded partnerships with manufacturers like Jabil.

Differentiation

Life360 offers a comprehensive suite of family safety features, including location sharing.
The company integrates with smart home devices for seamless family safety management.
Life360's gamified user experience encourages safe driving habits among teenagers.

Upsides

Life360's inclusion in the Russell 2000 and 3000 Indexes boosts its market visibility.
The partnership with Jabil enhances Life360's manufacturing capabilities and product quality.
Expansion into smart home integration broadens Life360's market reach and user engagement.

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