Principal Creative Designer (Remote)

Employment Type: Full-time

Position Overview

At DICK’S Sporting Goods, we believe in the positive impact sports can have on lives. Our team is dedicated to creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to fostering an inclusive and diverse workforce that reflects the communities we serve. If you're ready to make a difference as part of the world's greatest sports team, we encourage you to apply!

DICK’S Sporting Goods is seeking multiple Remote Principal Creative Designers to support the following teams:

• DSG Vertical Brands
• Golf
• Team Sports

The Principal Graphic Designer is responsible for providing creative vision and leadership on complex and high-profile creative campaigns and projects. This role oversees the design, development, and production of campaign and seasonal advertising materials.

Company Information

Founded in 1948, DICK’S Sporting Goods began as a bait-and-tackle shop in Binghamton, NY. It has since grown into a leading omnichannel retailer with over 850 locations across multiple brands, including DICK’S, House of Sport, Golf Galaxy, Public Lands, and Going Going Gone. Our success, now a $13B company, stems from a relentless focus on inspiring, supporting, and equipping athletes and outdoor enthusiasts to achieve their dreams.

We are investing in our future to transition from being the best sports retailer to the best sports company globally. Our goal is to build an ultimate athlete data set to power personalized athlete experiences through advanced tools and platforms. Join us as we transform our technology, data, and analytics to build next-generation tools and platforms for our athletes and teammates.

Responsibilities

Creative Strategy, Art Direction, and Develop Creative Collateral

• Provide creative vision and leadership for the most complex and high-profile creative projects.
• Guide visual style, tone, and messaging to ensure consistency and relevance across all channels.
• Act as a subject matter expert and best-practice leader for creative campaign development.
• Implement creative best practices and brand strategy.
• Pitch ideas that support brand positioning, objectives, and cultural relevance.
• Collaborate with photographers and art direct photoshoots, providing guidance on composition, lighting, styling, and visual storytelling to achieve high-quality, on-brand imagery.
• Lead video production efforts, collaborating with videographers and directing shoots to ensure alignment with creative strategy, providing guidance on shot composition, lighting, pacing, and storytelling for compelling video content.

Cross-Functional Teammates

• Collaborate with cross-functional DICK’S teammates to achieve campaign objectives.
• Partner with Creative Managers and Creative Directors on campaign themes, visual standards, storyboards, art direction, and plans for both in-studio and on-location photoshoots.
• Effectively collaborate with other Designers, Marketers, Copywriters, and Production teams to bring creative visions to life.

Athlete Focus

• Champion the athlete in all thought processes, creative work, design, and final assets.
• Apply brand identity elements to conceptual work and integrate them across all materials for a consistent athlete experience.

Industry Trends

• Stay up-to-date with industry trends.