Pioneer Talent Program - Content Marketing Specialist

Dubai, Dubai, United Arab Emirates

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

Candidates should have a Bachelor's degree or above, preferably in marketing, journalism, communications, or a related field, with 3-5 years or more of experience in content marketing, editorial, or copywriting, ideally in crypto, fintech, or tech. Excellent writing and editing skills across multiple formats and channels, with a portfolio demonstrating clarity and impact, are essential. Familiarity with SEO principles and content performance metrics, along with strong collaboration and communication skills for global teams, is required. Candidates must be highly organized, adaptable, proactive, detail-oriented, and able to maintain quality under pressure.

Responsibilities

The Content Marketing Specialist will create high-quality content across multiple formats to support product launches and global campaigns, working closely with Product Marketing Managers and cross-functional stakeholders. They will produce compelling content packages, translate complex crypto and Web3 concepts into engaging narratives, and edit third-party content to meet brand standards. Responsibilities also include collaborating with SEO and Content teams for optimization, delivering content on time under tight deadlines, and monitoring performance metrics to guide improvements.

Skills

Binance

Cryptocurrency exchange for trading and earning

About Binance

Binance is a cryptocurrency exchange platform where users can buy, sell, and trade a variety of cryptocurrencies, including Bitcoin and Ethereum. It offers multiple trading options such as Spot, Margin, and Futures markets, along with a peer-to-peer service for direct transactions. Users can also earn interest on their crypto holdings through Binance Earn and trade NFTs in its marketplace. Binance stands out as the largest crypto exchange by trade volume, aiming to provide comprehensive services for both new and experienced traders.

Valletta, MaltaHeadquarters

2017Year Founded

$9.7MTotal Funding

SERIES_ACompany Stage

Crypto & Web3, Financial ServicesIndustries

5,001-10,000Employees

Benefits

Competitive salary

Option to be paid in crypto

Health insurance

Flexible working hours

Remote work for many roles

Company sponsored holidays

Learning and development programs

Free language classes

Relocation support

International transfers mid-career

Risks

Regulatory scrutiny in the U.S. could impact Binance's operations and reputation.

Allegations of internal misconduct may lead to legal complications for Binance.

Expansion into new markets like Brazil poses integration and compliance challenges.

Differentiation

Binance offers a comprehensive range of crypto services, including trading and NFTs.

It is the largest crypto exchange by trade volume, serving over 166 million users.

Binance provides unique products like Binance Earn and a Launchpad for new tokens.

Upsides

Binance benefits from the growing popularity of crypto staking and yield farming.

Increased interest in Layer 2 solutions could boost Binance's trading volume.

Stablecoin adoption for cross-border transactions may increase Binance's trading volumes.

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