Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Entertainment, Media, StreamingIndustries
Requirements
A higher education degree in marketing
A minimum of 7 years of experience in marketing, preferably in an international environment
Fluency in Spanish and English
Excellent interpersonal and communication skills
Good Team Player
Well organized
Ability to interact at all levels
Initiative
Creativity and open minded
Strategic thinking
Analytical & attention to detail
Responsibilities
Responsible for coordinating and implementing marketing campaigns of content releases for all brands on Disney+
Support to the Marketing Brand Manager in the management and supervision of each budget campaign
Get key insights to achieve maximum efficiency before the campaign and analyse postmortems on time – Including Digital analysis, Social Media, influencers, performance, programmatic KPIs as brand safety, viewability, ad fraud, VTR, etc
Plan and develop smart ideas and special marketing actions for each campaign. Work on key titles, to maximize their exposure and awareness to start building upcoming franchises
Supervision & implementation of the media plan according to the strategy and business objectives
Work in close coordination with different areas: Brand, Materials, PR, Trade, Partnerships, Performance, Social Media, Retail in order to fully integrate all actions into one overall marketing plan
Work in close coordination EMEA teams to develop brand campaigns and to be aligned with overall strategy. Ensuring final approvals on full in time
Keeping regular relations with key media players to look new opportunities and to take advantage of new media tendencies
Assure Legal requirements & business standards through monthly meetings according to TWDC policies
Skills
Marketing Campaigns
Budget Management
Digital Analysis
Social Media
Influencers
Programmatic KPIs
Media Planning
Brand Strategy
PR Coordination
Performance Marketing
The Walt Disney Company
Leading producers & providers of entertainment and information