Marketing Specialist Romania at Hewlett Packard Enterprise

Bucharest, Bucharest, Romania

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

TechnologyIndustries

Requirements

Bachelor’s degree in marketing, communication, business administration, or related field
1-2 years of experience in marketing communication, B2B marketing, or customer-facing, partner-facing marketing roles, preferably in tech companies
Proven experience in planning and executing marketing integrated campaigns, events, and digital initiatives
Experience in co-operation with channel and alliance partners
Strong communication, presentation, and project management skills
Ability to work independently, manage multiple priorities, and deliver results in a fast-paced environment
Fluent in English; Romanian language proficiency required. Other languages will be highly valued
Experience with PR, content creation will be significant asset
Strong knowledge of the IT market will be highly valued

Responsibilities

Analyze market and customer & partner requirements and translate them into effective marketing plans and campaigns
Plan and execute marketing events, workshops, webinars, and roadshows to engage customers and partners
Plan and raise the marketing budget and measure marketing effectiveness and ROI
Orchestrate creation and development of marketing assets, content, and digital campaigns to generate robust demand
Align field and channel marketing activities with global and regional marketing priorities
Collaborate with sales teams to maximize campaign impact and customer & partner engagement
Coordinate with PR and other internal teams to ensure consistent messaging and brand positioning
May be assigned additional responsibilities as required including cross country projects

Skills

Marketing Planning

Campaign Management

Event Planning

Budget Management

ROI Analysis

Market Analysis

Demand Generation

Content Creation

Digital Campaigns

Partner Engagement

Webinars

Roadshows

Hewlett Packard Enterprise

Provides enterprise IT solutions and services

About Hewlett Packard Enterprise

Hewlett Packard Enterprise provides enterprise IT solutions with a focus on cloud services, artificial intelligence, and edge computing. Their products include HPE Ezmeral for managing containers, HPE GreenLake for cloud services, and HPE Aruba for networking. These solutions help businesses improve their performance and adapt to digital changes. HPE's business model includes selling hardware, software, and services, as well as offering subscription-based services and long-term contracts. What sets HPE apart from competitors is its commitment to open-source projects and its active developer community, which supports collaboration and innovation. The company's goal is to empower organizations to transform digitally and optimize their operations.

Houston, TexasHeadquarters

1939Year Founded

IPOCompany Stage

Hardware, Enterprise Software, AI & Machine LearningIndustries

10,001+Employees

Risks

Integration challenges with Juniper Networks may delay AI-driven networking benefits.

Competition from startups like Flywheel could impact HPE's AI and cloud services.

HPE's acquisition strategy may strain resources and distract from core operations.

Differentiation

HPE's GreenLake offers a unique hybrid cloud platform for diverse IT environments.

HPE Ezmeral provides advanced container management, enhancing enterprise AI and analytics capabilities.

HPE's Aruba solutions integrate cloud security and networking for seamless, secure connectivity.

Upsides

HPE's acquisition of Juniper Networks boosts AI-driven innovation in networking.

OpsRamp acquisition enhances HPE's IT management with AI-based automation capabilities.

Axis Security integration strengthens HPE's cloud security offerings with SASE solutions.

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