[Remote] Marketing Specialist II at Thermo Fisher Scientific

India

Thermo Fisher Scientific Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, Healthcare, Life SciencesIndustries

Requirements

Candidates should possess a Bachelor's or Associate degree with a minimum of 4 years of experience in customer-facing websites. Experience with Adobe Experience Manager (AEM) and WordPress is required, along with a good understanding of SEO principles, HTML, and CSS. Proficiency in MS Office, particularly Excel for data manipulation, and experience with project management tools like JIRA or Workfront are also necessary. Experience with Open Text Media, Brightcove, Adobe Photoshop, and Adobe Express are considered a plus.

Responsibilities

The Web Marketing Specialist will build web pages using CMS platforms like AEM and WordPress, customizing HTML/CSS as needed while adhering to style guidelines. They will collaborate with business partners to understand web content requests, provide recommendations for customer-centric web design, and manage projects using tools like Workfront. Responsibilities include optimizing digital graphics with Adobe Photoshop and Adobe Express, managing digital assets, ensuring web page accuracy, accessibility, and SEO performance, and cleaning/formatting data from various sources for consistency and usability.

Skills

Digital Marketing
Content Management System (CMS)
AEM
Wordpress
HTML
CSS
Customer-centric design
Web analytics
Master data management
Data quality
Data cleaning
Workfront
Graphic optimization
Web production
UX improvements

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters
1956Year Founded
$17MTotal Funding
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.
Sale of anatomical pathology business could create a temporary product gap.
Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.
Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.
They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.
Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.
Collaboration with Mainz Biomed positions them in the growing cancer detection market.

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