Marketing Operations Specialist at AHEAD

Gurugram, Haryana, India

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, TechnologyIndustries

Requirements

Proficiency with Salesforce, including building reports and dashboards and campaign management
Minimum 4+ years of experience in a marketing role
Advanced knowledge of Excel and Salesforce preferred
A degree in marketing, business administration, or a related field preferred
Preferred – Analytics background and familiarity with Salesforce Account Engagement, Zoominfo Marketing or other ABM tools
Extremely detail-oriented
Strong understanding of how data within Salesforce is used for marketing and sales
Energetic, self-motivated and able to motivate others
Strong organizational and time management skills
Able to work in deadline-driven situations and perform well under pressure in a dynamic environment
Ability to safely and successfully perform essential job functions consistent with ADA, FMLA, and other standards, including productivity standards
Ability to maintain regular, punctual attendance consistent with ADA, FMLA, and other standards

Responsibilities

Maintain active target account lists (TALs) within Salesforce and Zoominfo Marketing to maximize integrity of contact information and overall impact of active campaigns and promotions
Collaborate with Program Managers on target account lists (TALs)
Pull metric data for marketing programs including responses, impressions, asset downloads etc. to measure deliverables for campaigns, promotions and events
Assist with opportunity tracking in Salesforce tied to marketing campaigns and events for effective ROI and marketing performance reporting
Maintain tool integrations by checking Splash, Influ2, LinkedIn etc. regularly to ensure proper connectivity and information flow to Salesforce for accurate campaign member and status data
Create Salesforce reports and dashboards for timely and accurate campaign and event performance measurement
Assist the Experience Team in managing and refining attendee and campaign target lists for partner POP (proof of performance) requirements
Fulfill account mapping needs related to target list creation for marketing campaigns, events or as requested by the sales or ASU teams
Assist program managers with ABM tasks as needed to help align processes and goals
Manage Zoominfo Marketing and Hubspot alerts to maintain data cleanliness of campaign data and contact records associated with ongoing or upcoming marketing initiatives, including campaign data (description, partner, solution, parent campaign tagging), contact data (campaign member status, title, email), completing missing information (such as industry or URL), and identifying duplicate accounts
Analyze Salesforce Account Engagement data to assist with the creation of and maintenance of marketing workflows
Assist with capturing buyer intent data to support list generation efforts for campaign managers, sales and ASU team members
Track marketing operations tasks, workflows and processes in Monday.com
Other job duties as assigned
Work within Salesforce to clean, match, and pull data to support marketing initiatives, collaborating with tech ops and sales when needed

Skills

Salesforce

Zoominfo Marketing

Hubspot

Splash

Influ2

ABM

Data Cleaning

Reports

Dashboards

Account Mapping

AHEAD

Digital transformation and cloud consulting services

About AHEAD

AHEAD specializes in digital transformation services, focusing on helping medium to large enterprises modernize their IT infrastructure. The company offers a range of services including cloud migration, automation, and infrastructure optimization, primarily using Microsoft Azure. AHEAD's products work by providing tailored consulting and managed services that guide clients through the complexities of digital transformation. What sets AHEAD apart from its competitors is its deep expertise in cloud solutions and a strong client-centric approach, which has been validated by achieving Gold Cloud Platform Competency with Azure. The company's goal is to empower organizations to take control of their digital transformation journeys and achieve sustainable success.

Chicago, IllinoisHeadquarters

2007Year Founded

BUYOUTCompany Stage

Consulting, Enterprise SoftwareIndustries

1,001-5,000Employees

Benefits

Health Insurance

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Risks

Emerging cloud service providers offer similar services at lower costs.

Rapid technological advancements may outpace AHEAD's solution updates.

Economic downturns could reduce spending on digital transformation projects.

Differentiation

AHEAD specializes in digital transformation with a focus on cloud solutions.

The company achieved Gold Cloud Platform Competency with Microsoft Azure.

AHEAD offers tailored solutions for cloud migration and infrastructure optimization.

Upsides

Increased demand for hybrid cloud solutions aligns with AHEAD's expertise.

Growing interest in AI-driven IT operations presents new opportunities for AHEAD.

The rise of edge computing offers AHEAD opportunities in edge-to-cloud solutions.

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