Marketing Operations Manager at BambooHR

Utah, United States

BambooHR Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
HR Technology, SaaSIndustries

Requirements

  • 3–5 years of Marketing Operations or related experience in a B2B SaaS environment
  • Strong understanding of marketing campaign workflows, lead funnel management, lead scoring and segmentation, and RevOps best practices
  • Hands-on experience with Marketo, Salesforce, Goldcast or other similar tools
  • Utah-based (hybrid position requiring regular in-office days each week)
  • Ability to pass background and credit check

Responsibilities

  • Lead key operational initiatives and strategic projects across marketing, ensuring delivery within timelines and scope
  • Drive execution on roadmap items, proactively manage blockers, and communicate progress to stakeholders
  • Own the operational setup for customer success webinars (defining templates, QA processes, post-event routing logic, and basic reporting)
  • Scope, build, and scale processes to support customer advocacy programs (references, reviews, testimonials, referrals/community workflows) with clear intake, routing, and tracking
  • Evaluate and optimize marketing workflows, introduce best practices, and streamline day-to-day campaign execution processes to increase efficiency and consistency across teams
  • Design repeatable, scalable processes for customer marketing, advocacy, and retention initiatives
  • Partner closely with Customer Marketing, CX Operations, Product Marketing, Sales Ops/RevOps, and Marketing Analytics to align on campaign objectives, lead flow, attribution requirements, and data quality
  • Coordinate with Campaign Ops for webinar builds and email and with Platform Ops for tool configuration/integrations
  • Assist with execution of marketing campaigns within our tech stack (e.g., Marketo, Salesforce, Goldcast, LeanData)
  • Troubleshoot and improve operational processes related to database segmentation, customer advocacy, and retention campaign tracking
  • Analyze marketing performance metrics to identify insights and inform future decisions
  • Partner with Marketing Analytics to surface actionable findings and support stakeholder reporting needs
  • Maintain clear documentation of workflows, processes, and systems usage
  • Enable marketing team adoption of tools and ensure accurate and scalable operations

Skills

Project Management
Marketing Operations
Process Optimization
Data Analysis
Marketing Analytics
Cross-functional Collaboration
Webinar Management
Customer Advocacy
ROI Analysis
Stakeholder Communication
Workflow Automation
QA Processes
Reporting

BambooHR

Cloud-based HR software for SMBs

About BambooHR

BambooHR provides HR software solutions specifically designed for small and medium-sized businesses (SMBs). Its cloud-based platform allows organizations to manage various HR functions, including hiring, onboarding, employee data management, time tracking, and performance management. The software is user-friendly and integrates with other HR applications, enhancing its capabilities. Clients pay a subscription fee based on the number of employees and features needed, and the BambooHR Marketplace offers additional integrations with various HR apps, allowing businesses to customize their HR solutions. The goal of BambooHR is to help SMBs streamline their HR processes and manage their workforce more effectively.

Lindon, UtahHeadquarters
2008Year Founded
ACQUISITIONCompany Stage
Consulting, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Holidays
Flexible Work Hours
Educational Benefits
Wellness Program

Risks

Increased competition from AI-driven HR solutions threatens BambooHR's market share.
New Chief Revenue Officer may disrupt existing client relationships.
AI-powered features may raise data privacy concerns among clients.

Differentiation

BambooHR offers a comprehensive HR platform with AI-powered features for efficiency.
The platform integrates with various HR apps, enhancing its functionality and versatility.
BambooHR's subscription model allows customization based on company size and feature needs.

Upsides

Growing demand for AI-driven HR solutions boosts BambooHR's market potential.
Expansion into Canadian payroll offerings increases BambooHR's market reach.
Integration with financial tools like QuickBooks streamlines operations for clients.

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