Crypto Social Media Strategist
FigureSalary not specified
Full Time
Junior (1 to 2 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Real EstateIndustries
Requirements
- Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or related field
- 7+ years of experience in B2B executive communications, social media strategy, or digital engagement
- Proven success managing executive influencer or thought leadership programs
- Deep knowledge of social media platforms, trends, and analytics
- Exceptional writing and editing skills, with the ability to adapt to multiple executive voices
- Strong project management skills, with experience leading global or cross-regional initiatives
- Data-driven mindset with experience using metrics to inform strategy and decision-making
- Preferred Qualifications
- Agency experience in social media and executive content creation
- Experience in a B2B technology or SaaS environment
- Familiarity with social tools such as Sprout Social, Hootsuite, or equivalent
- Experience managing global social media programs and cross-regional alignment
- Knowledge of social media and digital content optimization best practices
Responsibilities
- Develop, manage, and grow the executive influencer program for the CEO and senior leaders
- Create an executive influencer program framework that can be adopted and adapted across the business
- Create content strategies tailored to executive voices, including social posts, articles, and thought leadership opportunities
- Identify and secure opportunities for executive participation in industry conversations, panels, and media
- Define program KPIs, measure and report on executive influencer program performance, refining strategies for maximum impact
- Serve as the global strategist for social media, aligning regional strategies with global objectives
- Lead social media engagement across the globe and develop best practices, guidelines, and toolkits to support regional marketing teams
- Oversee measurement and reporting for MRI’s global social media efforts, using insights to optimize performance
- Drive program refinement by applying data-driven recommendations to content, strategy, and channel usage
- Organize and lead global social media engagement council, enabling collaboration and consistency across regions
- Evaluate emerging platforms, tools, and vendor relationships to ensure global readiness
- Lead global-level reputation management across social channels
- Develop, produce and, as necessary, post social media content that focuses on increasing brand awareness
- Develop an operational model for social media that provides governance and process guidance across the organization
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What experience is required for the Marketing Manager, Social Media role?
Candidates need a Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or related field, plus 7+ years of experience in B2B executive communications, social media strategy, or digital engagement. They should have proven success managing executive influencer or thought leadership programs, deep knowledge of social media platforms, trends, and analytics, exceptional writing and editing skills, and strong project management skills.
What is the salary or compensation for this position?
This information is not specified in the job description.
Is this a remote position or does it require office work?
This information is not specified in the job description.
What does the company culture or team environment look like?
This information is not specified in the job description.
What makes a strong candidate for this role?
The ideal candidate is a B2B digital-first strategist and creator who combines strong storytelling skills with a global mindset and a data-driven approach, with proven success in managing executive influencer programs.
MRI Software
Real estate software for property management
About MRI Software
MRI Software provides software solutions designed for the real estate industry, focusing on property management, lease management, and digital services. Their products help real estate owners, operators, and occupiers manage various aspects of their operations, including tenant communications and financial reporting. The software integrates easily with existing systems, making it user-friendly for clients. Unlike many competitors, MRI Software operates on a subscription-based model, which allows for a consistent revenue stream and ongoing improvements to their offerings. The company also has a partner ecosystem that enables clients to customize their software experience, adding further value. The main goal of MRI Software is to enhance operational efficiency and streamline property management for their clients in the global real estate market.
Solon, IowaHeadquarters
1971Year Founded
$3.4MTotal Funding
DEBTCompany Stage
Enterprise Software, Real EstateIndustries
1,001-5,000Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Private Medical Insurance
Income Protection Plans
Personal Pension plan
Parental Leave
Paid Vacation
401(k) Company Match
Tuition Reimbursement
Flexi Any-Day
Paid Holidays
Pet Insurance
Unlimited Paid Time Off
Hybrid Work Options
Mental Health Support
Wellness Program
Risks
Technical challenges in integrating Mesh's platform may lead to client dissatisfaction.
iInterchange acquisition could divert focus from core real estate software offerings.
Capita One acquisition may strain MRI's financial resources, affecting strategic investments.
Differentiation
MRI Software offers a comprehensive and flexible technology platform for real estate.
The company has a strong partner ecosystem enhancing client customization and optimization.
MRI Software's subscription model ensures steady revenue and continuous innovation.
Upsides
Increased demand for AI-driven property management boosts MRI's market potential.
Strategic acquisitions like iInterchange expand MRI's service offerings globally.
Partnerships, such as with Mesh, enhance MRI's property management platform capabilities.
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