Marketing Manager, France at Airwallex

Paris, Île-de-France, France

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, Payments, Financial ServicesIndustries

Requirements

Based in Paris with ability to work from the office three days per week (Monday, Wednesday, Thursday); no remote contracts
Strong expertise in B2B marketing, covering online and offline initiatives
Mix of digital and field marketing skills
Analytical mindset with ability to make data-driven decisions
Entrepreneurial self-starter who can undertake projects with minimal guidance
Keen problem solver
Ability to lead marketing strategy for France and broader Southern Europe region, focusing on SME and Enterprise customers

Responsibilities

Build and lead the marketing strategy in France and broader Southern Europe, responsible for the full marketing funnel and all channels; act as brand champion
Drive and implement marketing strategy across always-on and campaign-based initiatives to accelerate growth and customer acquisition for SME and Enterprise segments
Identify and activate opportunities within communities, events, and co-marketing partnerships; lead from concept to execution
Own end-to-end execution of events in France, including owned, partner-led, and sponsored engagements; maximize impact through collaboration with sales, partner teams, corporate affairs, and global stakeholders
Develop and execute initiatives to collaborate with local communities in France, targeting specific industries, personas, and sectors to enhance brand awareness and generate commercial impact
Lead partner marketing initiatives in collaboration with strategic and channel partner teams, working with commercial partnership teams and wider EMEA marketing team

Skills

B2B Marketing

Marketing Strategy

Demand Generation

Brand Management

Performance Marketing

Content Marketing

Regional Marketing

Airwallex

Cross-border payment solutions for businesses

About Airwallex

Airwallex provides cross-border payment solutions for businesses of all sizes, including small to medium-sized enterprises and large corporations. The company offers a range of financial services such as multi-currency accounts, international money transfers, foreign exchange services, and payment gateway solutions. These services are designed to facilitate efficient and cost-effective international transactions. Airwallex uses advanced technology to ensure that these transactions are fast and secure. Unlike many competitors, Airwallex focuses on building financial infrastructure that supports the digital economy, allowing businesses to operate seamlessly across borders. The company's goal is to simplify global payments and make them accessible to businesses worldwide.

Eastern District, Hong KongHeadquarters

2015Year Founded

$877.4MTotal Funding

SERIES_ECompany Stage

FintechIndustries

1,001-5,000Employees

Benefits

Hybrid Work Options

Employee Equity Programs

Risks

Increased competition from fintech startups could erode Airwallex's market share.

Regulatory scrutiny in Asia-Pacific, especially China, may impact Airwallex's operations.

Volatility in foreign exchange rates poses a risk to Airwallex's revenue streams.

Differentiation

Airwallex offers a comprehensive suite of cross-border payment solutions for businesses.

The company integrates financial services into platforms, enhancing customer experience and efficiency.

Airwallex's global presence with ten international offices supports its expansive service offerings.

Upsides

Airwallex reported an 83% revenue increase in APAC, showcasing strong regional growth.

The partnership with Carwow enhances Airwallex's visibility and operational efficiency in the UK.

Airwallex's expansion in EMEA with new offices boosts its international market presence.

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