Creator Platform Policy Strategy & Development Manager
PlayStation GlobalSalary not specified
- Full Time
- Senior (5 to 8 years)
Sony Music Entertainment
Manager, Fan Engagement & Community Management - Epic
Not SpecifiedCompensation
Junior (1 to 2 years), Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
EntertainmentIndustries
Requirements
Candidates should possess a Bachelor’s degree or equivalent, and a minimum of 2 years of professional experience in digital/social media marketing, with a strong background in digital strategy and demonstrated experience in day-to-day work within that area. A passion for fan-focused digital strategies and the ability to work on tight timeframes are also required.
Responsibilities
The Manager, Fan Engagement & Community Management will oversee the day-to-day social media, website, and email accounts for a designated roster, driving fan acquisition, engagement, and retention; acquire and analyze first-party data to expand artists’ fan bases and gain insights into audience behaviors, leveraging these insights to amplify and enhance strategies; track and analyze campaign performance, using insights to optimize future strategies and campaigns; manage digital and social platforms including Instagram, X, TikTok, Facebook, Snapchat, Discord, websites, and other fan-facing digital properties; create copy and assets native to each platform to increase engagement via interaction and algorithms; build growth strategies for both established and developing artists, leading to an engaged fan base; and work with Digital Product Managers and artists teams to develop and maintain an editorial calendar across all social platforms.
Skills
Social Media Marketing
Digital Strategy
Fan Acquisition
Data Analysis
Campaign Performance
Instagram
X
TikTok
Facebook
Snapchat
Discord
Website Management
Content Creation
Editorial Calendar
Growth Strategies
Sony Music Entertainment
Global music company managing artists and royalties
About Sony Music Entertainment
Sony Music Entertainment is a major player in the music industry, offering a wide range of services to artists and music fans. The company focuses on discovering and promoting musical talent while managing music rights and royalties. It generates revenue through music sales, including physical albums, digital downloads, and streaming, as well as licensing deals for use in films and commercials. Live performances and tours also contribute to its income, along with managing artists' royalties to ensure fair compensation. A key feature is the Artist Portal, which provides artists with tools to analyze their earnings and make informed decisions about their careers. Sony Music is dedicated to nurturing new talent through internships and career opportunities, ensuring a pipeline of future industry leaders. Overall, Sony Music Entertainment stands out for its comprehensive approach to talent management, music production, and financial transparency.
Key Metrics
New York City, New YorkHeadquarters
1929Year Founded
GROWTH_EQUITY_NON_VCCompany Stage
Consumer Software, EntertainmentIndustries
5,001-10,000Employees