Manager, CRM AI Transformation at eBay

Burbank, California, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Ecommerce, Technology, RetailIndustries

Requirements

Proven ability to translate strategic vision into actionable roadmaps, prioritize use cases, and manage test-and-learn programs
Expertise blending brand requirements with technical solutions to deliver personalized experiences at scale
Demonstrated ability to identify platform and tooling gaps, translating business needs into technical requirements
Track record of building collaborative partnerships across Marketing, Product, Technology, Analytics, and Brand Creative to deliver change and alignment
Experience leading or influencing cross-disciplinary teams, inspiring technical teams, and driving a culture of customer-centric, agile experimentation
5+ years relevant experience in CRM, personalization, technical marketing, or related digital transformation roles

Responsibilities

Translate strategic objectives into actionable plans and a 6-12 month testing agenda, including prioritization of use cases, success metrics, test-and-learn programs, and feedback loops for continuous optimization across content templates and capabilities
Partner with the CRM content team to align testing roadmaps with capability prioritization, delivering value at scale for the full CRM program
Collaborate with MarTech, Data Science, Recommendations, and Analytics teams to define requirements for a scalable content library (metadata, AI features, recommendations)
Build strong partnerships and socialize the vision, roadmap, and processes with the broader team to drive consensus, clarity, and seamless execution
Continuously monitor and integrate industry standards and innovations to inform and elevate eBay’s roadmap
Design, build, and optimize foundational CRM content templates and technical systems to enable orchestrated, brand-right and customer-first experiences at scale
Lead and own the creation, prioritization, and execution of content capabilities to deliver the AI Transformation vision for CRM

Skills

CRM

Personalization

MarTech

Data Science

Content Management

Marketing Automation

Technical Requirements

Scalable Systems

eBay

Global online marketplace for buying and selling

About eBay

eBay is an online marketplace where individuals and businesses can buy and sell a wide range of products, including electronics, fashion, and collectibles. Users can list items for auction or use the 'Buy It Now' option for immediate purchases. eBay stands out from competitors with its vast selection, user-friendly interface, and strong buyer and seller protections, including free shipping on many items. The company's goal is to facilitate seamless transactions while generating revenue through transaction fees, advertising, and subscription services.

San Jose, CaliforniaHeadquarters

1995Year Founded

$6.5MTotal Funding

IPOCompany Stage

Consumer Software, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Company Match

Paid Vacation

Parental Leave

Risks

Niche e-commerce platforms like StockX and Poshmark may draw away eBay's customers.

Social media platforms with shopping features could divert traffic from eBay.

Direct-to-consumer brands bypassing marketplaces may reduce eBay's seller base.

Differentiation

eBay offers a unique auction-style listing alongside 'Buy It Now' options.

The platform provides robust buyer and seller protections, enhancing trust in transactions.

eBay's vast product selection includes new, refurbished, and second-hand items.

Upsides

eBay's acquisition of GSI Commerce strengthens its position as a global commerce partner.

The rise of social commerce offers eBay opportunities to integrate social shopping features.

Increased focus on sustainability aligns with eBay's refurbished and second-hand product categories.

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