Lead Product Marketing Manager, Atlas

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Mental Health Services, Software as a ServiceIndustries

Requirements

Candidates should have 7-10 years of product marketing experience, preferably in B2B SaaS, analytics platforms, healthcare, or employer services. Proven expertise in developing product positioning, messaging frameworks, and go-to-market strategies is required. Strong ability to translate complex data tools into clear, compelling value propositions and experience driving utilization and adoption of digital products, ideally analytics or dashboard solutions, are essential. Excellent cross-functional leadership and collaboration skills, along with an analytical mindset with comfort in using metrics to guide strategy and measure impact, are also necessary.

Responsibilities

The Lead Product Marketing Manager will develop and maintain compelling messaging for Atlas, ensuring it is accurately and effectively represented across all market-facing materials. They will drive customer utilization and engagement by partnering with customer success and product teams on activation strategies. Additionally, they will support thought leadership initiatives to position Atlas as a category-defining solution and lead cross-functional alignment across Product, Sales, Customer Success, and Enablement to execute successful go-to-market strategies.

Skills

Product Marketing

Messaging

Go-to-Market

Market-facing materials

Brand storytelling

Cross-functional collaboration

Stakeholder management

B2B SaaS

Data analytics

HR analytics

Atlas

PMM leadership

Marketing communications

Spring Health

Personalized mental health solutions for employers

About Spring Health

Spring Health offers personalized mental health solutions to employers and health plans, focusing on enhancing employee well-being. Their Precision Mental Healthcare system tailors support to individuals, providing options like digital resources, therapy, and medication. Users receive a customized care plan after a brief assessment, allowing them to schedule appointments and access wellness exercises easily. The goal is to improve workplace mental health by providing effective and accessible resources.

New York City, NoneHeadquarters

2016Year Founded

$452.3MTotal Funding

SERIES_ECompany Stage

HealthcareIndustries

1,001-5,000Employees

Benefits

Retirement benefits

Paid time off

Healthcare benefits

Insurance benefits

Work-life benefits

Mental health benefits

Risks

Increased competition from digital mental health platforms offering similar services at lower costs.

Rapid technological advancements may outpace Spring Health's current AI capabilities.

Potential data privacy concerns could impact user trust and compliance costs.

Differentiation

Spring Health uses Precision Mental Healthcare for personalized mental health solutions.

The company offers a comprehensive platform with digital support, therapy, and medication.

Spring Health is the first to earn nationwide third-party accreditation for clinical care.

Upsides

Spring Health raised $100M in Series E funding, valuing it at $3.3 billion.

The company collaborates with major brands like Microsoft and Target.

Spring Health's Community Care solution addresses mental health equity and social determinants.

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