Lead Creative Strategist at Superside

Africa

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Advertising, Digital Marketing, Creative ServicesIndustries

Requirements

6+ years in strategy roles within creative, advertising, or digital agencies, including experience leading or mentoring small teams
Deep understanding of digital ecosystems, creative effectiveness, and platform storytelling
Proven ability to turn complex problems into clear, actionable strategies and creative briefs
Confident communicator and storyteller, skilled at presenting to senior clients and internal leaders
Data-informed thinker who blends analytical rigor with creative intuition
Organized and adaptable, able to manage multiple workstreams in a fast-paced, distributed environment
Entrepreneurial mindset: proactive, resourceful, and comfortable challenging convention to improve outcomes
Enthusiasm for innovation, emerging technologies, and the evolving intersection of AI, creativity, and strategy

Responsibilities

Lead and mentor a small team of Creative Strategists, providing direction, feedback, and growth opportunities
Oversee strategic development across multiple projects, ensuring clarity, quality, and creative consistency
Craft digital-first strategies for campaigns across social, web, display, newsletters, and emerging formats
Partner with Creative Leads, Designers, and Copywriters to turn insights into compelling creative concepts
Build trusted relationships with customers, uncovering challenges and turning them into strategic opportunities
Champion AI in the creative process, from research and insights to ideation, concept testing, and optimization
Identify and integrate AI tools and workflows that enhance the speed, quality, and scalability of strategy work
Leverage data and research to uncover audience, category, and competitive insights that fuel creative effectiveness
Collaborate with Sales and Account teams to expand strategic offerings and drive account growth
Contribute to the evolution of Superside’s Strategy discipline, defining best practices, frameworks, and future focus areas

Skills

Creative Strategy

Digital Strategy

Team Leadership

Mentoring

AI Tools

Audience Insights

Competitive Analysis

Social Media Campaigns

Web Strategy

Brand Strategy

Data Research

Customer Relationship Management

Campaign Strategy

Insight-Driven Creativity

Platform Storytelling

Superside

On-demand design services for businesses

About Superside

Superside offers on-demand design services, including graphic design, illustration, motion design, and branding, specifically for medium to large enterprises. Clients subscribe to access a dedicated team of designers, which allows for predictable costs and flexibility based on their design needs. The company differentiates itself with a strong focus on reliability, maintaining a 99.99% uptime for its services. Superside's goal is to provide high-quality design solutions without the overhead of an in-house team.

Wilmington, DelawareHeadquarters

2015Year Founded

$34.2MTotal Funding

SERIES_ACompany Stage

DesignIndustries

501-1,000Employees

Benefits

Remote Work Options

Flexible Work Hours

Performance Bonus

Risks

AI-driven design tools could threaten Superside's market share.

Freelance platforms may attract price-sensitive clients away from Superside.

Economic downturns could reduce demand for Superside's services.

Differentiation

Superside offers a subscription model for predictable design service costs.

The company maintains a 99.99% uptime, ensuring reliable service availability.

Superside provides a wide range of design solutions, from graphic design to branding.

Upsides

Growing demand for remote design services aligns with Superside's offerings.

Launch of Superads enhances value with AI-powered creative insights.

Partnerships like Cello boost customer acquisition through community-driven strategies.

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