Junior Digital Marketing Specialist - CF Benchmarks

United Kingdom

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$75,000 – $116,000Compensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, Cryptocurrency, Blockchain TechnologyIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing, Communications, or a related field, with a strong interest in the digital marketing landscape. Experience with content marketing, SEO, and paid search campaigns is preferred. Familiarity with the cryptocurrency and financial services industries is a plus.

Responsibilities

As a Junior Digital Marketing Specialist, you will be responsible for generating demand through various marketing channels, including LinkedIn and Google. This includes developing and executing SEO initiatives, conducting keyword research, and creating content-led marketing campaigns utilizing in-house assets like blogs, research reports, and videos. You will also collaborate with the marketing, design, and content teams, as well as sales and product management colleagues across multiple regions to achieve demand generation goals.

Skills

Digital Marketing

Crypto

Blockchain

Crypto Education

Client Support

Market Analysis

Kraken

Cryptocurrency exchange for buying and trading

About Kraken

Kraken is a cryptocurrency exchange platform that allows users to buy, sell, and trade various digital assets. It offers features that cater to both beginners and experienced traders, making it easy to navigate the cryptocurrency market. Users can execute trades with high liquidity, which means their transactions are completed quickly. The platform charges low transaction fees, sometimes as low as 0%, helping users keep more of their profits. Kraken also provides advanced charting tools to help investors track their investments effectively. Security is a major focus, with multiple protective measures in place to keep user assets safe. The platform supports 70 different asset pairs and is continuously expanding its offerings. Additionally, Kraken offers 24/7 global support to assist users with any questions or issues.

San Francisco, CaliforniaHeadquarters

2011Year Founded

$108.5MTotal Funding

SERIES_CCompany Stage

Crypto & Web3, Financial ServicesIndustries

501-1,000Employees

Benefits

Competitive salary and equity plan

401k contribution plan

Vacation & Generous PTO

Paid Tranings

Risks

Increased competition from Binance and Coinbase could impact Kraken's market share.

Regulatory scrutiny in the EU may raise Kraken's compliance costs.

The volatility of cryptocurrency prices can affect Kraken's revenue from transaction fees.

Differentiation

Kraken offers both spot and futures trading for over 40 digital assets.

The platform provides advanced charting tools for professional traders and technical analysts.

Kraken's 24/7 global support ensures assistance for users at any time.

Upsides

Kraken's acquisition of Staked enhances its staking services for consumers and institutions.

Sponsorship deals with major soccer clubs boost Kraken's visibility and brand recognition.

The rise of crypto derivatives attracts advanced traders to Kraken's sophisticated tools.

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