International Comms Lead at Twitch

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Internet, MediaIndustries

Requirements

Candidates should have over 6 years of experience in communications or public relations, preferably within a global tech or media company. Experience in building international campaigns, tailoring storytelling to local markets, and a strong background in issues management and crisis communications are required.

Responsibilities

The International Comms Lead will develop and execute strategic communications campaigns to elevate Twitch's reputation in global markets, adapting global brand and product narratives for local resonance. They will manage and brief global PR agencies, support international issues and crisis response, and proactively pitch stories to media. The role also involves providing communications counsel to leaders, coordinating with cross-functional teams, and monitoring reputational risks across regions.

Skills

Communications Strategy

International Communications

Reputation Management

Crisis Communications

Stakeholder Management

Twitch

Interactive live streaming for gaming and esports

About Twitch

Twitch is an interactive live streaming platform that focuses on video game streaming, esports broadcasts, and creative content. It allows gamers and content creators to share their gameplay and creative processes in real-time, engaging with viewers through chat and other interactive features. The platform generates revenue through advertisements, subscriptions, and the sale of virtual goods, enabling content creators to earn money from their streams via viewer subscriptions, donations, and sponsorships. What sets Twitch apart from its competitors is its strong community aspect, which fosters interaction and engagement between streamers and viewers, creating a unique and immersive experience in the digital entertainment space. The goal of Twitch is to provide a platform where content creators can thrive and connect with their audience while offering viewers an engaging and entertaining experience.

San Francisco, CaliforniaHeadquarters

2011Year Founded

$34MTotal Funding

ACQUISITIONCompany Stage

Consumer Software, Entertainment, GamingIndustries

10,001+Employees

Benefits

Medical, Dental, Vision & Disability Insurance

401(k)

Maternity & Parental Leave

Flexible PTO

Commuter Benefits

Amazon Employee Discount

Risks

Competition from YouTube Gaming and Facebook Gaming is intensifying.

Short-form video platforms like TikTok are drawing viewers away from Twitch.

Concerns over content moderation could lead to regulatory scrutiny.

Differentiation

Twitch offers real-time engagement through interactive chat and live streaming features.

The platform supports diverse content, including gaming, esports, and creative streams.

Twitch enables monetization for creators via subscriptions, donations, and sponsorships.

Upsides

Mainstream brands like KFC and Wendy's are collaborating with Twitch streamers.

Celebrities and politicians are using Twitch to reach wider audiences.

Organizations are hosting large-scale virtual events on Twitch, expanding its use cases.

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