India Communications Team Lead at Spotify

Mumbai, Maharashtra, India

Spotify Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Music, Entertainment, Media, TechnologyIndustries

Requirements

  • Over 12 years of experience leading communications campaigns across consumer, corporate, and policy sectors
  • Skilled storyteller and problem solver, adept in earned media, executive comms, influencer engagement, crisis/issues management, and coordinated channel planning
  • Experienced in navigating complex global organizations, building cross-functional alignment, and advising senior leaders with clarity and confidence
  • Deep understanding of India’s music, podcast, and storytelling culture, with strong networks across media, influencers, and creative communities
  • Calm under pressure, with sound judgment and instinct in fast-paced or sensitive situations, including Trust & Safety and reputational challenges
  • Collaborative and low-ego connector who builds trust, translates India’s market dynamics for global teams, and aligns execution to impact
  • Passionate advocate for creators and Spotify’s mission, energized by storytelling and motivated by cultural and business impact
  • Culturally aware, strategically sharp, creatively inclined, inquisitive, adventurous, and tactical
  • Deep understanding of India’s media and regulatory landscape
  • Strong people manager to lead a direct report

Responsibilities

  • Champion local creators and culture through earned-first, creator-centric campaigns that drive fandom, discovery, and dedication
  • Collaborate with content, editorial, and marketing teams to highlight regional voices and storytelling across channels
  • Leverage influencers, tastemakers, and Spotify-owned platforms to build cultural relevance and community connection
  • Align India’s priorities with global directives, ensuring the country’s perspective is acknowledged within Spotify’s worldwide communications network
  • Serve as a trusted advisor to the Managing Director and functional leads on strategic, reputational, and business-critical moments
  • Advocate for India’s creative economy across consumer, policy, internal, and executive communications
  • Partner with Government Affairs and Policy teams to craft impactful narratives that support regulatory goals
  • Take initiative to recognize and handle reputational risks within India's changing media and regulatory environment
  • Lead corporate, B2B, and internal communications with clarity and cultural sensitivity
  • Support executive visibility and thought leadership through strong messaging, media engagement, and high-impact moments
  • Ensure India’s visibility across Spotify’s global network, connecting teams and amplifying market influence
  • Maintain agency connections to deliver high-quality, locally attuned, and internationally coordinated output
  • Work closely with Music, Podcasts, Product Teams, Business Growth, Marketing, and Leadership to enhance business outcomes
  • Spearhead various communication types (consumer, corporate, trade, internal, industry) with emphasis on cohesive, audience-first storytelling that’s locally resonant and globally aligned
  • Develop stories that celebrate India's diverse languages, cultures, and regions while crafting a consistent national brand voice
  • Partner closely with Government Affairs team on creative policy communications to position Spotify as a meaningful contributor to India’s creative economy
  • Lead a direct report and work with multiple departments (music, podcasting, product, growth, marketing, government affairs, social media, agency teams) to improve communication strategies

Skills

Strategic Communications
Team Leadership
Media Relations
Policy Communications
Campaign Management
Influencer Marketing
Cultural Storytelling
Cross-functional Collaboration
Government Affairs
Internal Communications
Earned Media
Creator Advocacy

Spotify

Digital music streaming service with podcasts

About Spotify

Spotify provides a digital music streaming service that allows users to access millions of songs and podcasts from various artists and creators. Users can choose between a free plan, which includes advertisements, and a premium subscription that offers an ad-free experience along with features like offline listening and higher sound quality. This tiered model caters to different user preferences and budgets. Spotify generates revenue through subscription fees from premium users and advertising from the free tier. Unlike its competitors, Spotify stands out with its extensive music library, user-friendly interface, and personalized playlists. The company's goal is to connect listeners with a wide range of audio content while supporting artists and advertisers.

Stockholms kommun, SwedenHeadquarters
2006Year Founded
$2,004.2MTotal Funding
IPOCompany Stage
Consumer Software, EntertainmentIndustries
10,001+Employees

Benefits

Extensive learning opportunities, through our dedicated team, GreenHouse
Global parental leave, six months off - fully paid - for all new parents
Flexible public holidays, swap days off according to your values and beliefs
Flexible share incentives letting you choose how you share in our success
All The Feels, our employee assistance program and self-care hub
Spotify On Tour, join your colleagues on trips to industry festivals and events

Risks

Accidental display of adult content may harm Spotify's reputation.
Creating its own music to avoid royalties could lead to legal issues.
Layoffs may affect Spotify's operational efficiency and employee morale.

Differentiation

Spotify offers a vast library of music and podcasts globally.
The platform's user-friendly interface enhances user experience and engagement.
Spotify's personalized playlists cater to individual user preferences.

Upsides

Spotify's AI-powered Wrapped feature enhances user engagement and personalization.
Expansion into political podcasting taps into new audience segments.
Growing podcast popularity in Africa presents expansion opportunities for Spotify.

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