Head of Marketing at Succinct

San Francisco, California, United States

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$175,000 – $225,000Compensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Blockchain, CryptocurrencyIndustries

Requirements

Seasoned marketing leader with 8+ years of experience, including 3+ years in senior leadership roles
Track record of owning and driving end-to-end marketing strategy and operations, including roadmap development and KPI management
Familiarity with the dynamics of token ecosystems, including community growth, network participation, and strategic communications
Ability to translate complex technical products into clear, compelling narratives for diverse audiences
Experience leading and scaling a marketing function, including managing agencies, vendors, or distributed teams
Strong cross-functional collaborator; comfortable working closely with founders, engineering, and BD teams
Excellent communicator and external-facing representative; confident in media, conferences, and ecosystem engagement

Responsibilities

Lead Succinct’s marketing strategy end-to-end — from launch to long-term adoption — driving measurable growth in users, liquidity, and ecosystem engagement
Own and execute the overall marketing roadmap, spanning product launches, ecosystem activations, and community growth initiatives
Shape and amplify Succinct’s narrative, translating deep technical product work into compelling stories for developers, users, and the broader crypto community
Develop channels outside Web3, building a best-in-class social media strategy and performance marketing plan for developer acquisition
Drive conversion growth through optimized user journeys, A/B testing, and automated marketing flows across forms, CTAs, and content
Build and scale a high-performing marketing function, collaborating cross-functionally with founders and teams to align marketing with company priorities and define how the world sees Succinct
Lead operations by managing vendors, freelancers, and internal teams across SEO, content production, events, marketing analytics, and related functions, as needed

Skills

Key technologies and capabilities for this role

Marketing StrategyGrowth MarketingDeveloper MarketingEcosystem BuildingContent MarketingDemand GenerationAnalyticsStorytellingLeadershipCrypto Marketing

Questions & Answers

Common questions about this position

What is the salary range for the Head of Marketing position?

The salary range is $175K - $225K.

Is this a remote role or does it require office work?

This information is not specified in the job description.

What key skills are needed for the Head of Marketing role?

The role requires skills in leading end-to-end marketing strategy, executing roadmaps for product launches and community growth, shaping technical narratives for diverse audiences, developing social media and performance marketing plans, and building a high-performing marketing team.

What is the company culture like at Succinct?

Succinct is a small, high-performing team focused on building deeply technical products with real-world adoption.

What makes a strong candidate for this Head of Marketing role?

A strong candidate thrives at the intersection of product, marketing, and go-to-market, with the ability to both set strategy and drive execution in a high-impact leadership role.

Succinct

Enhances blockchain interoperability and efficiency

About Succinct

Succinct.xyz focuses on improving blockchain technology, particularly in interoperability and efficiency. The company develops tools and protocols that enhance the performance of blockchain networks. One of their main products is a verifiable proof of Bitcoin block headers, which allows users to verify blockchain data without downloading the entire blockchain, speeding up the process. Another key offering is "Telepathy," a decentralized zkSNARK interoperability protocol for Ethereum, enabling secure communication between different blockchain networks. Additionally, they provide a gas-efficient on-chain light client for Ethereum's Proof of Stake system, which reduces the resources needed for transaction verification. Succinct.xyz differentiates itself by offering advanced solutions that help clients achieve better efficiency and interoperability in their blockchain operations, aiming to support developers, enthusiasts, and enterprises in the blockchain space.

San Francisco, CaliforniaHeadquarters

2022Year Founded

$53.5MTotal Funding

SERIES_ACompany Stage

Data & Analytics, Crypto & Web3Industries

11-50Employees

Risks

Competition from Polkadot and Cosmos may impact Succinct's market share.

Rapid zkSNARK technology evolution could render current offerings obsolete without innovation.

Regulatory scrutiny on cross-chain transactions may pose compliance challenges for Succinct.

Differentiation

Succinct offers the first decentralized zkSNARK interoperability protocol for Ethereum, enhancing security.

Their verifiable proof of Bitcoin block headers improves light node syncing efficiency.

Succinct's gas-efficient on-chain light client reduces computational resources for Ethereum's PoS system.

Upsides

Partnership with Mantle Network positions Succinct as a leader in ZK validity rollup technology.

Collaboration with OP Labs advances Ethereum's layer-2 solutions, enhancing Succinct's market position.

$55 million funding round supports accelerated development of zero-knowledge proof infrastructure.

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