Head of Label and Artist Relations at SoundCloud

New York, New York, United States

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$130,000 – $200,000Compensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Music, StreamingIndustries

Requirements

10+ years of experience in the music industry, especially in roles that involve direct interaction with labels and artists
Strong understanding of the dynamics of the music ecosystem and the needs of both emerging and established talent
Excellent communication and negotiation skills, along with a collaborative mindset

Responsibilities

Develop and execute strategies to strengthen partnerships with both major and independent labels
Act as the primary point of contact for label partners and key artists, addressing their needs and helping them navigate our tools and services
Work cross-functionally with internal teams to ensure labels and artists are aligned with our broader goals, including creator engagement and fan growth
Oversee a team dedicated to label and artist relations, providing leadership, mentorship, and strategic direction

Skills

Label Partnerships

Artist Relations

Negotiation

Team Leadership

Music Industry

Partnership Strategy

Cross-Functional Collaboration

Communication

SoundCloud

Digital music streaming platform for creators

About SoundCloud

SoundCloud is a digital music streaming platform that allows users to listen to a vast library of over 265 million music tracks for free. Users can access music online, making it a popular choice for individual listeners, artists, bands, DJs, and audio creators. The platform operates on a multifaceted business model, offering a free tier with ads and premium subscription plans like SoundCloud Go and SoundCloud Go+, which provide ad-free listening, offline access, and higher audio quality. Additionally, SoundCloud has a monetization program called SoundCloud Premier, which enables artists to earn money from their tracks through ad revenue and fan support. This focus on both music consumers and creators, along with its extensive library and community of content creators, sets SoundCloud apart from its competitors. The company's goal is to enrich the music experience for users while providing opportunities for artists to monetize their work.

Berlin, GermanyHeadquarters

2007Year Founded

$450.8MTotal Funding

SERIES_GCompany Stage

Consumer Software, EntertainmentIndustries

501-1,000Employees

Benefits

Comprehensive health benefits including medical, dental, and vision plans, as well as mental health resources

Robust 401k program

Employee Stock Ownership Plan

Generous professional development allowance

Interested in a gym membership, photography course or book? We have a Creativity and Wellness benefit!

Flexible vacation and public holiday policy where you can take up to 35 days of PTO annually

16 paid weeks for all parents (birthing and non-birthing), regardless of gender, to welcome newborns, adopted and foster children

Various snacks, goodies, and 2 free lunches weekly when at the office

Risks

Cheaper artist plans may reduce revenue per user without a subscriber increase.

SoundCloud's merch store faces competition from established platforms like Bandcamp and Teespring.

New algorithms may face backlash if perceived as unfair or ineffective by artists.

Differentiation

SoundCloud offers a unique social platform for creators to connect with fans globally.

The platform's vast library of 265 million tracks sets it apart from competitors.

SoundCloud's artist monetization program, SoundCloud Premier, attracts a diverse creator community.

Upsides

AI-driven music tools enhance user engagement with personalized experiences and innovative content.

'Fan-powered' Buzzing Playlists increase user interaction by spotlighting emerging artists.

The beta merchandise program provides additional revenue streams, enhancing artist loyalty.

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