Head of Brand & Reputation at Flex

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

FinTech, Rent PaymentIndustries

Requirements

8+ years of brand or marketing leadership experience
Experience across both in-house and agency environments preferred
Success building a brand strategy and identity system from the ground up
Equally creative and analytical—you anchor every creative idea in a strategic why
Versed in the elusive art of measuring brand performance—you strive to understand the impact of everything you do
Demonstrated ability to translate qualitative and quantitative insights into strategy and execution
Comfortable building dashboards, defining brand KPIs, and partnering with data/analytics teams to evaluate impact
Deeply passionate about our mission and your craft

Responsibilities

Define Flex’s brand strategy, anchored in core consumer truths
Drive the development and implementation of a cohesive visual and tonal identity
Collaborate cross-functionally to embed brand principles in everything we do
Actively monitor brand awareness and sentiment, leveraging insights to ensure continued relevance
Oversee Flex’s online reputation and brand presence across SEO, reviews, website, content, PR, social, influencers
Continuously think about how to uplevel the brand, crafting unique and impactful brand activations across channels
Build and lead a small team, providing mentorship, clear prioritization, and opportunities for growth
Help shape and scale Flex’s marketing function, establishing strong processes, tools, and cross-functional ways of working

Skills

Key technologies and capabilities for this role

Brand StrategyVisual IdentitySEOGEOReviews ManagementContent MarketingPRSocial MediaWeb DevelopmentInfluencer MarketingTeam ManagementConsumer Insights

Questions & Answers

Common questions about this position

What is the work arrangement for this role?

This is a hybrid position with on-site expectations of 3 days per week in our New York Headquarters or 2 days per week in our San Francisco Hub. For candidates outside of the NY/NJ/SF area, you may be eligible for our relocation assistance program.

What are the key qualifications for this position?

Candidates need 8+ years of brand or marketing leadership experience, success building a brand strategy and identity system from the ground up, and the ability to be both creative and analytical while measuring brand performance.

What salary or compensation does this role offer?

This information is not specified in the job description.

What team responsibilities does this role include?

You will build and lead a small team, providing mentorship, clear prioritization, and opportunities for growth, while helping shape and scale Flex’s marketing function.

What makes a strong candidate for this Head of Brand & Reputation role?

A strong candidate has 8+ years of brand or marketing leadership experience, preferably across in-house and agency environments, with proven success in building brand strategies from the ground up and balancing creativity with analytical measurement.

Flex

Comprehensive contract manufacturer for electronics

About Flex

Flex provides comprehensive electronics manufacturing services, originally starting with circuit board production for tech companies in Silicon Valley. The company automates its manufacturing processes to ensure reliability and cost-effectiveness, which has made it a trusted partner for various industries, including automotive, healthcare, and consumer electronics. Flex's services encompass design, engineering, manufacturing, and supply chain management, allowing businesses to outsource their production needs and focus on their core activities. A key differentiator for Flex is its subsidiary, Anord Mardix, which specializes in critical power solutions and custom products for clients with complex requirements. Additionally, Flex is dedicated to sustainability, aiming for a significant portion of its customers to adopt science-based emissions targets by 2025, reflecting its commitment to environmental responsibility.

Singapore, SingaporeHeadquarters

1969Year Founded

$200MTotal Funding

IPOCompany Stage

Industrial & Manufacturing, EnergyIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Company Equity

Unlimited Paid Time Off

Paid Holidays

Parental Leave

Profit Sharing

Risks

Integrating JetCool Technologies may lead to operational and cultural alignment challenges.

Partnership with Musashi Energy exposes Flex to risks of emerging technology failures.

Jamdeo joint venture faces competitive pressures in the smart TV and media streaming market.

Differentiation

Flex offers end-to-end manufacturing solutions, from design to supply chain services.

Anord Mardix, a Flex subsidiary, specializes in critical power solutions and custom offerings.

Flex's commitment to sustainability aligns with global efforts to combat climate change.

Upsides

Flex's acquisition of JetCool enhances its data center cooling solutions for AI servers.

Partnership with Musashi Energy boosts Flex's AI data center energy storage capabilities.

Flex's Zhuhai facility's AME Excellence Award highlights its world-class manufacturing standards.

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