[Remote] Growth Video Producer at Misfits Market

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

3-5 years of experience in short-form video production with a strong track record in performance marketing or direct-response creative
Proactive and resourceful individual who isn't afraid to innovate
Strong understanding of growth marketing principles, what drives consumer purchase behavior, and how to translate that into compelling, customer-centric video content
Experience with filming in various settings, including home, outdoors, and on location
Familiarity with video editing software, such as Adobe Premiere Pro or Final Cut Pro
Ability to work independently and collaboratively with cross-functional teams
Strong communication and problem-solving skills
Comfortable with travel and occasional location shooting
Experience with social media platforms, including Meta, YouTube, and TikTok
Knowledge of social video trends, competitor creative, and platform innovations

Responsibilities

Create performance-first video content for paid social and growth marketing campaigns
Collaborate with Growth marketing to execute video ad concepts
Test and refine video ad concepts to improve conversion and scale
Develop and execute video content ideas based on insights from top-performing ads
Stay up-to-date with social video trends, competitor creative, and platform innovations
Execute video concepts by filming in various settings
Maintain a content library to organize video assets
Provide creative guidance to the Brand team
Deliver high-quality video content on time and within budget
Participate in internal brainstorming sessions to develop new ideas and concepts

Skills

Misfits Market

Online grocery delivery of surplus foods

About Misfits Market

Misfits Market provides an online grocery delivery service that specializes in organic produce, high-quality meats, seafood, dairy products, and other sustainably sourced groceries. The company focuses on offering affordable food options to cost-conscious consumers by sourcing surplus and imperfect foods that are still fresh and nutritious. This approach allows Misfits Market to sell products at prices up to 30% lower than traditional grocery stores. Customers can easily place orders through their e-commerce platform for home delivery. Misfits Market stands out from competitors by emphasizing sustainability and reducing food waste, which appeals to environmentally conscious shoppers. The company's goal is to make high-quality food accessible while promoting sustainable practices.

Delanco Township, New JerseyHeadquarters

2018Year Founded

$512.1MTotal Funding

SERIES_CCompany Stage

Food & Agriculture, Social Impact, Consumer GoodsIndustries

201-500Employees

Benefits

Remote Work Options

Unlimited Paid Time Off

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

Stock Options

Risks

Increased competition from Instacart and Amazon Fresh in organic product lines.

Closure of fulfillment centers may negatively impact brand perception and customer loyalty.

Challenges in maintaining produce quality during delivery with smaller fulfillment centers.

Differentiation

Misfits Market offers organic produce at up to 40% off grocery store prices.

The company sources surplus foods, reducing waste and promoting sustainability.

Misfits Market's private-label line, Odds & Ends, offers pantry staples at lower prices.

Upsides

Partnership with Upcycled Food Association taps into growing interest in sustainable products.

Misfits Perks loyalty program enhances customer engagement and brand differentiation.

Consolidation of distribution centers may lead to more efficient logistics and cost savings.

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