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Graphic Content Designer on Marketplaces
at
Procter & Gamble Company
Moscow, Central Federal District, Russia
Apply Now
Not Specified
Compensation
Mid-level (3 to 4 years)
Experience Level
Full Time
Job Type
Unknown
Visa
E-commerce, Consumer Goods
Industries
Requirements
Based in Moscow (or ready to move to Moscow with company support)
Higher education diploma or enrollment in the final year of a bachelor's/master's program/specialty
Good command of English (Pre-Intermediate/A2 or higher level)
At least 2 years of experience in a similar role at Wildberries and/or Ozon
Portfolio is a must
Proficiency in graphic software (Adobe Photoshop, Illustrator, Figma, Canva)
Proficiency in video editors: CapCut/Videoleap (basic level)
Experience with 3D (3D Max, Blender)
Basic animation skills (After Effects, Adobe Animate, etc.)
Extensive experience in creating designs using AI
Knowledge of marketplaces’ technical requirements for product card and banner design
Ability to create structured technical specifications for all types of content
Skills in managing agency and understanding the impact of content on metrics
At least 1 year of experience in A/B testing of product cards
Knowledge of visual storytelling and understanding of the product perception funnel
Creativity, systematic approach to work, and high discipline
Willingness to take responsibility for results
Independence in finding creative solutions aimed at achieving business results
Responsibility, punctuality, attention to details
Flexibility and ability to learn quickly in unforeseen circumstances
Readiness for a full-time work schedule (40 hours per week)
Responsibilities
Develop creative concepts for advertising materials within the brand book, aimed at increasing conversion from views to purchases
Create advertising materials (product cards, banners, rich content, brand zones) using modern technologies
Develop an annual content calendar based on brands’ new products, seasonal changes, and the overall social context
Test hypotheses - A/B tests for product cards’ visuals: covers, galleries, and descriptions to find the most conversion-efficient creatives
Analyze metrics - CTR, CR, and adapt content based on results
Build effective processes for creating, testing, and analyzing content on marketplaces to improve efficiency and speed of work
Analyze competitors’ content and overall trends in creative approaches in the market
Create clear technical specifications for the agency, controlling the quality and timely implementation of tasks
Collaborate closely with multifunctional P&G teams and become an integral part of a large team of professionals
Skills
Graphic Design
E-commerce Content
Banners
Product Cards
A/B Testing
CTR Analysis
Conversion Rate Optimization
Content Calendar
Competitor Analysis
Brand Guidelines
Technical Specifications
Procter & Gamble Company
Website
About Procter & Gamble Company
N/A
Headquarters
N/A
Year Founded
N/A
Company Stage
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