Fractional/Freelance Events Manager (initial 6 month engagement) at Sensata

London, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, TechnologyIndustries

Requirements

Proven international events expertise: Demonstrated experience in managing the end-to-end event lifecycle, preferably within the B2B SaaS or technology sector, ideally in both the UK and the US
Operational excellence: Exceptionally organised and detail-oriented professional who thrives in a fast-paced environment, self-starter who can manage multiple projects simultaneously with minimal supervision
Marketing & commercial acumen: Strong understanding of the sales funnel and events' role in generating pipeline, ability to align event efforts with broader marketing goals and measure their commercial impact
Exceptional stakeholder management: Strong communication and interpersonal skills, capable of building effective relationships with vendors, internal teams, and event attendees
Proactive & resourceful mindset: Takes full ownership of work, proactively identifies areas for improvement and articulates resources needed to drive success

Responsibilities

Collaborate with the marketing team to develop and execute pre-marketing plans, ensuring all event messaging and materials are aligned with brand and strategic goals for lead generation
Manage seamless on-site execution and logistics of events, including implementing schedules for Sensat attendees to maximize value
Design a repeatable process for post-event tracking and lead follow-up, ensuring contacts are nurtured, qualified, and handed off to the sales team
Proactively track and analyse event performance against key metrics to refine future strategies
Contribute to developing event playbooks and processes for a scalable approach, supporting H2 2025 and H1 2026 marketing plans in UK and US markets

Skills

Event Management

Lead Generation

Event Logistics

ROI Analysis

Post-Event Follow-up

Marketing Strategy

Brand Alignment

Lead Nurturing

Sales Handoff

Sensata

Develops sensors and sensor-based solutions

About Sensata

Sensata Technologies develops sensors and sensor-based solutions that are essential for the operation of complex systems across various industries, including automotive, aerospace, and industrial markets. Their products monitor and control critical environmental conditions like temperature and pressure, ensuring high reliability and precision. Sensata differentiates itself from competitors by focusing on unique applications that are challenging to replicate, allowing them to maintain leadership in the global market. The company's goal is to provide valuable insights and optimize operations for clients through their sensor technology and data analytics services.

Attleboro, MassachusettsHeadquarters

1916Year Founded

IPOCompany Stage

Data & Analytics, Automotive & Transportation, Industrial & Manufacturing, AerospaceIndustries

5,001-10,000Employees

Risks

Sale of Insights Business may impact Sensata's comprehensive sensor-based solutions.

New CEO may lead to strategic shifts disrupting current operations or focus.

Reliance on automotive industry poses revenue risk due to cyclical demand and regulatory changes.

Differentiation

Sensata offers mission-critical sensor solutions for diverse industries, ensuring high reliability and precision.

The company provides unique sensor-based solutions difficult for competitors to replicate.

Sensata's global presence allows it to leverage technological expertise in challenging applications.

Upsides

Increased EV demand boosts Sensata's GigaFuse product for battery management and safety systems.

AAM and UAM sectors present new opportunities for Sensata's sensor applications.

Growing sustainability focus aligns with Sensata's renewable energy improvements in their 2023 report.

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